16/09/2026
With Blue Lake Turf Farm under new ownership, the business was ready for a refreshed brand and digital presence that better reflected the quality of its products and service, while supporting the next stage of growth.
We created a new brand identity and carried it through to a custom website designed to make the customer journey as simple as possible, particularly on mobile. Visitors can easily explore the turf range, use filtering to narrow down varieties that may suit their property, and access practical lawn maintenance guides to help them get the best from their turf after installation.
Based just outside Mount Gambier, Blue Lake Turf Farm is a family-owned business servicing customers across South East SA and Western Victoria. SEO was an important part of the website strategy, with dedicated location pages developed for key service areas across the region to strengthen local search visibility and help more customers find the business.
The result is a fresh, cohesive brand and a user-focused website that is practical, easy to navigate and built to support ongoing growth.
Take a look at bluelaketurffarm.com.au