Sarah Sells Homes - RE Branding & Marketing

06/03/2026

I’m am honored to share Cherie Benoit, Realtor, CRS - Keller Williams’s newest listing, Stonewall Farm in Douglas.

Cherie always does a nice job with her marketing. So last week when she called me to tell me about her newest listing, how unique it was, and that she wanted me to work with her on marketing it - I was so excited to dig into the project!

05/15/2026

HOT TAKE: Not responding to emails and DMs that you initiated is hurting your business.

First impressions are so important - you only get one! Strong professionalism in this instance is such a low bar way to stand out and stay positioned for referral business or direct future business.

I’d love to hear your thoughts on this!

04/14/2026

HOT TAKE: Closed captions should have punctuation regardless of Gen Z’s aversion.

Punctuation is clarity. It helps separate thoughts, tone, and timing. Especially for people who rely on captions to fully understand what’s being said. Is punctuation in closed captions black and white or is the societal change an okay gray area?

I’d love to hear your perspective on this. Especially if you’re hard of hearing or rely on captions!

03/10/2026

Cherie Benoit, Realtor, CRS - Keller Williams has always had great branding. When she called me about a new logo we discussed how her business has changed over the years, how she was projecting it could continue to change, and whether a total redesign or refresh made more sense.

I'm excited to share with you what we landed on! Cherie opted for a logo with a lettermark variation and the opportunity to introduce an icon to her branding. Colors include her signature blue (IYKYK) and Keller Williams brand colors so that she's covered for all of her marketing/advertising needs.

We wrapped this project up in kismet timing to accompany her new brand photos from Tiffany Chapman Photography. May this serve you as a friendly reminder that it's probably time for you to update your headshot or brand photos. 😅

Whether you're a new or seasoned agent, team, or brokerage, it's never too early or late to get your branding started or improved. In a swiftly changing industry with agent saturated markets, it’s important to make a good first impression - you only get ONE! Reach out for a free consultation.

11/06/2025

Feeling stumped on leads for your pipeline? Let’s fix that!

Here are 5 super simple ways to attract clients like a magnet:
💬 Ask for referrals
☕ Network everywhere
📞 Check in with past clients
🤝 Team up with local pros
⭐ Flaunt those good reviews

You’ve got the charm. Now get the strategy. 😉

07/18/2025

I met Justin when he got started in real estate 8 years ago. Through the years I helped him with graphic design projects as his business grew. When he called me to tell me he and Jess were opening a brokerage, I was so excited to help them make the leap and make a great first impression for their new endeavor.

Once the logo was settled, we did business cards, email signatures, and yard signs.

From helping Justin as a brand new agent and teaching him where to find and how to read a water meter to assisting Justin and Jess with a huge piece of opening Panarelli Properties, it's been an honor to work with you!

07/07/2025

Choosing a name for your real estate business is a strategic decision that shapes how clients perceive you and how your brand stands out in a crowded market. Whether you're starting a new brokerage, launching a personal brand, or rebranding your business, the right name can help build trust, attract the right clients, and leave a lasting impression.

✔️ Be Clear and Professional
✔️ Make It Personal
✔️ Reflect Your Market or Specialty
✔️ Check for Availability
✔️ Think About Longevity
✔️ Is It Legal
✔️ Test It Out

Read the article for a more in-depth breakdown and don't miss the freebie to download at the end.

sarahsellshomes.com/blog/how-to-name-your-real-estate-brand

02/12/2024

Realtor® friends - NEW CLASS ALERT! And it’s free to attend.

Thank you to Kallie Kanakos - Contour Mortgage for offering this class.

In a swiftly changing industry with saturated markets and low inventory, it’s important to make a good first impression - you only get ONE!

05/05/2023

Starting a brokerage can be a lot to manage - but I’ve got you covered! Cheers to Sara Fish Realty 🍾🥂

02/16/2023

LinkedIn has been rolling out a scheduling option (on both desktop and mobile) since November 2022 and I just got it! Keep an eye out for this if you haven't received it yet.