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FastSpring We manage all payments, subscriptions, and global sales taxes for you! Have a question about a recent purchase? Visit questionacharge.com.

Go global with confidence with FastSpring's managed payments and subscriptions platform, exclusively designed for SaaS, software, video games, and online content. FastSpring is an all-in-one payments, subscriptions, and global sales taxes for SaaS, gaming, software, and digital product companies. If you do not recognize a charge and would like us to get you a receipt, or suspect that the charge is fraudulent, we can quickly investigate and help you resolve the issue.

The Midwest’s biggest games event has grown 500% since 2022. We’re excited to be part of it.FastSpring is sponsoring MDE...
10/15/2026

The Midwest’s biggest games event has grown 500% since 2022. We’re excited to be part of it.

FastSpring is sponsoring MDEV 2026, November 6-7 at the Alliant Energy Center in Madison, Wisconsin. Presented by the Wisconsin Games Alliance, MDEV brings together indie and AAA developers, industry pros, students, and players for two full days of sessions, panels, workshops, and developer showcases, all focused on the science, art, and business of making games.

If you’re thinking about D2C, or already running it and want to do it better, come talk to our team at the FastSpring booth. We’ll walk you through how going direct can help you reach players in more places and keep more of what your game earns.

Want to reserve time with our D2C experts on site? Links to grab a ticket and book a meeting are here: https://buff.ly/3wPOj71

See you in Madison.

Whether you focus on Black Friday, Cyber Monday, or all of Cyber Weekend, November is a massive driver of sales for digi...
10/14/2026

Whether you focus on Black Friday, Cyber Monday, or all of Cyber Weekend, November is a massive driver of sales for digital technology companies, just as it is for physical consumer goods.

This one month runs about 18% above an average month's sales, globally.

Here’s what most people miss: Stretch your plan across the entire quarter, and the measured lift drops to around 7%, because October and December sit closer to average.
So the real edge is specifically in November — the month when shopping holidays drive buying.

And that isn’t just a U.S. story anymore. The November bump shows up across all 8 of the countries we broke out in our analysis — including the UK, Germany, Canada, Brazil, India, Australia, and China.

Some of these markets don’t just match the US spike — they surpass it. A few countries climb far higher than you might expect, and the gaps between them might change where you point your spend and efforts.

November starts in 19 days.

See which countries spike hardest, and how to maximize international Cyber Weekend sales here: https://buff.ly/k6oYA5P

Montréal, we’re coming back.FastSpring is returning as a Gold sponsor of the 2026 Montréal International Game Summit, No...
10/13/2026

Montréal, we’re coming back.

FastSpring is returning as a Gold sponsor of the 2026 Montréal International Game Summit, November 10-11 at Grand Quay on the city’s historic waterfront. MIGS is the largest and longest-running B2B games conference in Canada, and it’s one of the best rooms all year to talk partnerships, funding, and where the industry is headed.

Our own Jesse Paliotto will be on a panel digging into D2C monetization for games. Keep an eye on the MIGS schedule for the time and stage as details roll out.

If you’ve got questions about going direct, or you just want to see firsthand how straightforward D2C can be, come find us at booth C1112. We’d love to talk through what it could look like for your game.

Want to lock in time before the show? Book time with our D2C experts: https://buff.ly/D2A0koX
Learn more on our blog: https://buff.ly/V7qTqxj

We're heading to Pocket Gamer Connects Nordics in Helsinki, October 20-21, and our VP of Payments Jeremy Waxman is takin...
10/08/2026

We're heading to Pocket Gamer Connects Nordics in Helsinki, October 20-21, and our VP of Payments Jeremy Waxman is taking the stage with one of the most important questions in D2C monetization:

How To Prevent D2C From Wrecking Your In-Game Economy
Tuesday, Oct. 20, 15:00-15:20
Track Room 2 (Webstore Wizardry track)

If you've ever added entitlements or incentives to your web store and watched it ripple through your sources and sinks, this is the 20 minutes to catch. Jeremy brings 25+ years in payments and a front-row view of how publishers scale D2C without destabilizing the economies they've spent years building.

And the night before, we're co-hosting a side event with Hivemind on Monday, October 19. If you want a more relaxed setting to talk shop with expert-led roundtables, curated speed networking, and relaxed social moments before the conference kicks off, come join us.

Register for PGC Nordics: https://buff.ly/6nA76F0
Request to join the Hivemind Mixer: https://buff.ly/fzMpQPo

Younger generations are increasingly skipping traditional bank branches and doing their everyday money management throug...
10/07/2026

Younger generations are increasingly skipping traditional bank branches and doing their everyday money management through apps like Cash App, Venmo, and Chime, which let them send, receive, and spend money from their phones. For many Gen Z and millennial users, these apps have become their main financial hub, so the bank account behind them (if they have one) is something they rarely deal with directly.

Cash App Pay is now live on FastSpring in the US. Approved businesses can offer it as another way to pay at checkout.

The flow matches how people buy now. On mobile, one tap inside an authenticated Cash App session pays straight from the balance, with no card number to enter. On the desktop, a quick QR scan does the same. Less friction at the exact step where carts get abandoned.

It supports one-time purchases and recurring subscriptions, so it covers both a single sale and an ongoing plan.

Cash App is also supported for FastSpring's One Click Pay, which helps returning customers to convert even faster without the need to re-authenticate the transaction again on Cash App, on an average it took 12 sec for an returning customers to complete the purchase

If your audience is US-based, this is a familiar checkout many of your customers may already use.

Turn it on through your FastSpring account rep. Learn more here: https://buff.ly/xNoo0ow

10/05/2026

80% of top-grossing games already sell D2C. As of October 1, staying compliant on Google Play just got a few steps more involved.

Google's U.S. External Content Links program is now live, and reporting is mandatory. The good news for publishers: this is the result of a court order forcing Google to allow purchases outside the app. More freedom to sell direct, more of your revenue kept, better deals for your players. The catch is a handful of new compliance steps layered onto your steering flow.

If you're already using SteerSafe™, you're most of the way there. Here's what the full path looks like:
-Steer players from your game to a secure, localized web checkout, and back again
-Complete Google's program paperwork in Play Console (budget about a week for approval)
-Add four lines of code to your client
-Update your webhook handler to grant items and report qualifying transactions
-Feed player data into the retention channels you already own, so you can drive repeat purchases fee-free down the line

And because every order runs through FastSpring as a merchant of record, tax, regional compliance, fraud screening, and payment coverage are all handled at checkout in the player's currency. None of it built by you.

We've published the full implementation in a public Git repo to take the guesswork out of it.

Full walkthrough and repo: https://buff.ly/N4mmsND
Talk to our Solution Engineers: https://buff.ly/aeljSck

Only 2-3% of players ever spend in a mobile game. Asking them to step outside the app to make that first purchase is the...
10/02/2026

Only 2-3% of players ever spend in a mobile game. Asking them to step outside the app to make that first purchase is the hardest ask in D2C. Price it wrong and you can destabilize the in-game economy you've spent years building.

In a new piece for PocketGamer.biz, our Head of Gaming Chip Thurston breaks down how publishers should approach pricing, packaging, and incentives for D2C, starting with the economy first:

-Why more entitlements consistently beat discounts in A/B testing
-How direct checkout cuts the steps players don't want and lifts conversion
-How to drive web store behavior without touching your prices at all
-Why there's no universal playbook, only principles to build from

If you're building or scaling a web store, this is worth the read:
https://buff.ly/mtfflon

The rules around D2C are shifting fast. On Sunday, the people deciding what to do about it are gathering in one room in ...
10/02/2026

The rules around D2C are shifting fast. On Sunday, the people deciding what to do about it are gathering in one room in İstanbul.

Before three days of matchmaking, stage sessions, and expo showcases kick off at Mobidictum Conference, we're opening the week with something different: the FastSpring Executive Symposium: What Is Actually Allowed with D2C and How the Future Is Changing.

A curated circle of studio leaders, publishers, and industry experts coming together at the InterContinental İstanbul for an evening of cocktails, straight talk on what the regulations actually permit right now, and an executive dinner.

This is the conversation you can't have on a conference stage.

Final spots are being confirmed for approved attendees. So request to attend today: https://buff.ly/xIAYZNd

You paid Meta to find the subscriber. You built the funnel that converted them. Then the app store charges you 15 to 30%...
09/30/2026

You paid Meta to find the subscriber. You built the funnel that converted them. Then the app store charges you 15 to 30% for their purchase. And when they churn, you don't even have their email to win them back.

That's the deal most subscription apps still accept. It's no longer the only one.

Direct monetization means selling subscriptions through your OWN web checkout, alongside in-app purchases, not instead of them.

Two paths:
-Web2App acquires users on the web before they install, so the sale sits outside store commission entirely. Third-party research from FunnelFox found these funnels convert at roughly twice the rate of in-app ones, measured from ad click to purchase, because a web flow skips the store listing where most of the drop-off hides.

-App2Web reaches the users no funnel can: organic installs, free users, lapsed subscribers. A compliant in-app link sends them to your checkout, then deep-links them back into the app.

The savings compound with every renewal, and the customer relationship stays yours. In the US, Apple and Google can no longer block you from pointing users to the web, and 82% of top-grossing apps already do.

The stores still matter. They just can't be your only channel anymore.

Read the full strategy on our blog: https://buff.ly/9Gykjbp

City views, tacos, and real conversations about paywalls and funnels. That was App Leaders Hours San Francisco. 🌉Thanks ...
09/29/2026

City views, tacos, and real conversations about paywalls and funnels. That was App Leaders Hours San Francisco. 🌉

Thanks to everyone who came out for an honest night of app growth talk on the rooftop. And to FunnelFox, BlueThrone, and App Masters for co-hosting with us.

Big shoutout to Jesse Paliotto and Alex Saavedra for holding it down for FastSpring.

Until the next one, SF! 🌮

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