Fernwayer

Fernwayer The Human Side of Travel
A curated marketplace for rare experiences
Access to people, stories, living traditions
800+ private tours
Book instantly ↓

We empower Travelers to make memories through experiential travel they organize on their own. As a result, Travelers will connect directly with talented Experience Makers; and in turn, local businesses, communities, and cultures will sustainably thrive.

09/04/2026

The most meaningful part of travel has always been the human side. Not the hotel. Not the itinerary. The story someone told you. The conversation that took you layers deeper into a place.

That is what Fernwayer is built around.
fernwayer.com

08/29/2026

Every August 15, the people of Messina in Sicily haul a fourteen-meter float through their streets by hand, as they have for nearly five centuries.

It weighs eight tons. It's pulled by 1,200 barefoot devotees, in honor of the Virgin of the Assumption.

Adriana was born here and has been inside this procession since childhood. An art historian and photographer, she takes you in among the crowd and shows you what to look for while it's happening. She knows some of the people pulling the ropes, and she'll introduce you.

One traveler wrote: "The moment I'll always remember is watching Adriana grow visibly emotional during the most intense parts of the procession. It showed me just how deeply this festival is felt by the community — something I got to feel part of."

The Giants and the Vara — Messina, Sicily. Link in bio.
One night a year. August 15, 2027.

Italians have been on every side of history — the empire and the occupied, the originators of ideas and the crossroads f...
08/28/2026

Italians have been on every side of history — the empire and the occupied, the originators of ideas and the crossroads for everyone else's.

That inheritance settles into a way of thinking. Italians will argue about anything, gloriously, and almost never defensively. There's no need to protect the past from the present, or the present from the past. Venice loves its centuries-old architecture and its Carnevale traditions, and every other year it puts something entirely of this moment in the middle of the lagoon. Most Italians don't find that a contradiction. Almost anywhere else it would require a committee.

We've been adding experiences in Naples, Sicily, Milan and Genoa — with archaeologists, photographers and guides who have strong points of view about the cities they live in.

fernwayer.com/italy

On an e-bike in Saint-Émilion, you feel the land below you, and the air that the vines live in. It's a genuinely differe...
08/21/2026

On an e-bike in Saint-Émilion, you feel the land below you, and the air that the vines live in. It's a genuinely different way of experiencing this w**e region.

A family-run w**ery, a picnic among the vines, a Grand Cru Classé estate and its cellars, then a walk through the storied village. Nine hours with Tim, one of our experience makers in Bordeaux, who like many people came for one season and is still here a couple of decades later, in love with the region and everything it offers.

On Two Wheels in Saint-Émilion. Link in bio.

08/20/2026

Some moments only open when you arrive at exactly the right time. That’s the feeling of kairos.

In Mexico, it might come from walking through mural-lined streets in Mexico City with someone who can tell you about every face in a Diego Rivera painting. From visiting Oaxaca during Día de Mu***os, when memory, ritual, and community seem to hold the whole city in suspension. Or from setting out at dawn in Xochimilco by traditional canoe, gliding toward a chinampa, catching a glimpse of the elusive axolotl, and lending a hand with the morning harvest from the floating gardens.

These are the moments when Mexico feels less like a place you visit, and more like a place you happened to meet at exactly the right time.

The Yachaqs are the wisdom keepers of the Andes — traditional healers whose knowledge of medicinal plants has been passe...
08/15/2026

The Yachaqs are the wisdom keepers of the Andes — traditional healers whose knowledge of medicinal plants has been passed down through generations of Quechua families.

You walk the wild landscape with them to find the plants, prepare infusions and remedies from what you gather, take part in a harmonization ritual — a ceremony of gratitude and balance — and then sit down to lunch cooked by a community family.

This is hosted by one of eight Quechua ayllus in the Sacred Valley. Most of the returns from your booking go to the families who host you.

Yachaqs, Healers of the Andes — Pisac, Peru. Link in bio.

On the nights of Día de Mu***os, families go to the cemetery with candles, marigolds, tamales and mezcal, and hire music...
08/14/2026

On the nights of Día de Mu***os, families go to the cemetery with candles, marigolds, tamales and mezcal, and hire musicians to play their dead relative’s favorite songs. Brass bands. Strangers offered a drink.

The ofrenda is an invitation, and the night is a reunion. The living spend it with the memories of their loved ones.

Three ways to be a part of it, in Oaxaca and Mexico City — with Paco, an Oaxacan photographer who has documented this for years, and Lorena, who works with over 500 artisans across 183 communities.

The Oaxaca dates are fixed. Worth booking ahead.
fernwayer.com/mexico

Most modern societies have inherited an intellectual guilt about enjoyment. Spain happily doesn't.Long lunches. Weekday ...
08/07/2026

Most modern societies have inherited an intellectual guilt about enjoyment. Spain happily doesn't.

Long lunches. Weekday dinners that spill into the street. Festivals that last a week. Vermút at eleven in the morning. It's a philosophical position — that pleasure and gathering are part of a good life. None of this means Spain hasn't had a genuinely difficult history. But it hasn't rejected any part of itself either. It lives comfortably with its contradictions.

New experiences in Valencia, Málaga, Bilbao and San Sebastián — each with someone who can explain it on its own terms.
fernwayer.com/spain

07/31/2026

We go to places to meet our experience makers — in person. In May we were in Burano, and the weather arrived before us. Winds and rain cancelled a couple of plans.

One of us got locked out of their room after a 5am sunrise walk — jet lag — and turned it into a photo walk through flooded streets.

Nobody was frazzled. That’s also how we travel.
fernwayer

07/24/2026

We go to places to meet our experience makers. And what strikes us every time is that these are people who genuinely love what they do and genuinely love the places they’re from.

When we’re with them, we’re not just vetting experiences. We’re with people who already believe what Fernwayer is built on: the human side of travel. And that a place reveals itself through the people who know it best.

We spent a week in Venice with them — testing experiences, filming a documentary, walking the calli, seeing the Biennale. The weather was bad. The days were long.

And then two of us stuck our tongues out at the camera. Because that’s also what happens when we love the people we work with.

fernwayer

Address

San Francisco, CA

Alerts

Be the first to know and let us send you an email when Fernwayer posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Fernwayer:

Shortcuts

Share