Lambent Studio

02/17/2021

“Productivity is being able to do things
that you were never able to do before.” — Franz Kafka

“Why do we care about being productive? What is
productivity anyway? As individuals, we probably don’t
care about our economic contribution to Gross
Domestic Product, but we do care about doing certain
things. We don’t just care about getting things done for
work. We also care about experiencing life and the
world around us. Being productive is not just about
finding ways to make more money. It is more
importantly about finding ways to pack more meaning
and joy into our day to day lives.
- Written by Carbon Radio for UX Planet
Photo by Gian Paolo Ali

https://uxplanet.org/how-to-design-your-home-to-foster-productivity-f420657fa505.

We create engaging e-commerce web and mobile solutions to bring your brand to the forefront. Our services include Web Design and Development, mobile app design. We also ensure that your website is easily discoverable hence on-site Search Engine Optimization is baked into the final product.

02/13/2021

There’s a misunderstanding among marketers about what usability testing really is. Many of them assume it’s just another market research tool and they get all overboard with targeting very specific users based on demographics and other attributes. They seem to think that if you’re testing the right people you can just ask them whether they like or dislike your marketing.

02/08/2021

From the user's point of view, usability is important because it can make the users complete the task accurately, and users can operate it with a pleasant mood rather than feeling uneducated. Remember, simplicity sells.

02/07/2021

Unmoderated remote usability testing occurs remotely without a moderator. It offers quick, robust, and inexpensive user testing results to be used for further analysis. Test participants are asked to complete tasks in their own environment using their own devices and without a moderator present, which leads to the product being used naturally. The cost of unmoderated testing is lower. However, this type of testing offers less detailed testing results.

02/04/2021

Guerilla testing is the simplest form of usability testing. Guerrilla testing means going into a public place such as a coffee shop to ask people about your prototype. Test participants are chosen randomly. They are asked to perform a quick usability test, often in exchange for a small gift (such as a free coffee). It’s low cost and relatively simple testing that enables real user feedback.

02/01/2021

Guerilla testing is the simplest form of usability testing.
Guerilla testing works best in the early stages of the product development process. When you have a tangible design and want to know whether you’re moving in the right direction or not. The tasks you select for your testing session play a critical role in whether findings will be useful or not. Since it’s impossible to test everything at once, you need to prioritize all possible scenarios of interactions and select the most probable one (core user flow). It’s also important to remember that you will have a limited time per every test session. Usually, people who participate in guerilla testing will give you maximum 5-10 minutes of their time.

01/29/2021

Today's computer users live in an information-saturated society, coping with a frenetic pace of change and living lives that consequently keep their ability to adapt and learn under constant challenge. Under these circumstances, the most precious gift a software designer can give is the luxury of ignorance — interfaces that don't require the consumer to learn another skill, to memorize more details, to shoulder yet another cognitive load.

01/27/2021

Remember that predictability — a user's ability to correctly model the operation of the program and assimiliate it to what he or she already knows — is far more important than visual appeal, and that you don't get usability from mere prettiness. Beware of pushing pixels around too much.

01/25/2021

Your SEO strategy starts with finding the right keywords that will ultimately drive conversions for your business.
Focus your SEO efforts on the buying-intent keywords first to give you the best chance to drive leads and sales.

01/23/2021

Sometimes people forget the most important part of SEO – your customers. Ranking #1 in Google is useless if your website is not designed properly to convert that traffic into leads and sales, thats where our knowledge on user experience comes in to help.

01/21/2021

Too often companies try to get to the market first, only to be outdone by a competitor who then uses the failures of the first company to do it better and in doing so making a better product. They learn from others’ mistakes and build a better product, eventually winning.