06/03/2026
✍️ Case Study: $43,000 in closed projects in under 90 days — with paid ads.
This is a custom wedding stationery designer. Beautiful work, but the entire business ran on referrals and posting on Instagram and hoping someone reached out. Zero predictable bookings.
So we built a Facebook Ads campaign from scratch — real targeting, a real offer, real tracking.
Here's what happened in under 90 days:
→ $43,000 in closed projects
→ 48% of booked calls turned into paying clients
→ A calendar that finally filled itself instead of waiting on word of mouth
(Quick note on the numbers below: clients pay 50% upfront and 50% on completion — so $26,000 is already collected, and $16,885 is the remaining balance owed by those same signed clients. All of it is closed, booked work.)
Referrals are great. But you can't build a business on "hopefully someone tells a friend."
Paid ads give you a tap you can turn on.
If you run a business that's living off referrals and want a real system that brings clients in — send me a message.