01/04/2026
The gap nobody's talking about.
We keep throwing more data at our AI systems and wondering why they still get basic decisions wrong. The issue isn't the data. It's the context.
Your AI knows the customer asked for a 20% discount. It knows your policy caps discounts at 10%. But it doesn't know about the three outages your team caused last quarter, the Slack thread where your VP promised to make it right, or the similar exception you approved six months ago. A human account manager knows all of that. Your AI doesn't.
This is the gap that's killing most enterprise AI projects right now.
Not model quality. Not data volume. Missing context.
https://www.trackmind.com/data-vs-context-enterprise-ai/