07/17/2020
Ideas are the result of mixing other different ones. How to train yourself to create ideas for business? We advise you to start with reading great books.
Here are 5 books that will help you to think more creatively. 💡
👉“Thinking for a Living: Creating Ideas That Revitalize Your Business, Career, and Life” - Joey Reiman. Joey Reiman, head of ideas development in BrightHouse, is renowned for his work in the areas of innovation, marketing and leadership. In the book, he talks about ways to capitalize on your thoughts and gives advice on how to direct your thinking to achieve success at work and in life.
👉 “Brilliant Idea: What to know, do and say to make a success of your ideas at work” - Douglas Miller. Douglas Miller is a popular European author and trainer focusing on creative thinking and leadership. In his book, he tells how to learn how to create and implement successful ideas, and immediately offers options for non-standard solutions. The author examines the life cycle of an idea step by step: its creation, testing, launch and fading.
👉 “Find an idea. Introduction to TRIZ theory of inventive problem solving” - Heinrich Altschuller. TRIZ is the theory of inventive problem solving developed by the author of this book, inventor and science fiction writer Heinrich Altshuller. In his book, he talks about work that requires overcoming psychological inertia, correct organization of thinking, striving for an ideal solution and resolving the contradiction hidden in any non-standard task.
👉 “Business Playground: Where Creativity and Commerce Collide, The (Voices That Matter)” - Dave Stewart, Mark Simmons. This book is about how to unleash your creativity, be constantly on the lookout for ideas, make both hemispheres work, and combine the incompatible. As a bonus, uplifting conversations with Mick Jagger and Microsoft co-founder Paul Allen are included.
👉 “The Back of the Napkin: Solving Problems and Selling Ideas with Pictures” - Dan Roam. The author offers to look at the problem of posing problems through the prism of creating drawings. In his opinion, graphic images help to find and develop new ideas, solve problems in an original way, and talent does not play any role here. Visual thinking training will help you not only clearly see and describe your ideas, but also present them to other people.