05/12/2026
The Behind the Post host just took the hot seat đź‘€
We’re going behind the making of B2B Social’s Rising 30, the campaign that took B2B social by storm.
B2B Social’s Rising 30 is a community-led, award-winning list recognising standout voices in B2B social: the marketers building their personal brands on LinkedIn, sparking conversations, sharing bold ideas, and keeping our industry inspired.
In this episode, host Alina Dallal hands the mic to Colin Day as he flips the script and puts her in the hot seat to break down the campaign she built from the ground up at Oktopost.
From spotting a gap in how B2B social media managers are recognised, to turning it into a full-scale, community-led movement, she takes us inside how it actually came to life.
Want a peek behind the curtain? Tune in here: https://okt.to/EnmODZ
P.S. Nominations for B2B Social’s Rising 30 2026 are still OPEN 🙌 Don’t miss your chance to nominate your favorite voice in B2B social by May 21: https://okt.to/U0DHZG