LaTricia Morris

LaTricia Morris The Brand Revivalist and owner of Ox & Iron. I am a brand strategist reviving businesses with bold ideas & impactful design.

Edgy, concise, and driven to help entrepreneurs stand out against the noise.

Take 3, anybody? 😄 Seasons 5 & 6, I made the Top 50 out of over 7,000 applicants worldwide, and was awarded a "Speakers'...
10/13/2026

Take 3, anybody? 😄 Seasons 5 & 6, I made the Top 50 out of over 7,000 applicants worldwide, and was awarded a "Speakers' Choice Award" for Season 6. Submitted my application and audition reel for Season 8 where the theme is "The Next Chapter."

Excited to see my own life moving from what's been one long, intense chapter to what God has ahead. Ever walking out His Glory Story in my life and so deeply grateful!

Been a few years since I got to handle this web rebuild for PPM Real Estate but still love how this one came together. T...
10/09/2026

Been a few years since I got to handle this web rebuild for PPM Real Estate but still love how this one came together. They are seriously the best commercial brokerage in Lancaster County. Powerhouse professionals and amazing human beings. What a combination!

PPM Real Estate, Lancaster’s Leader in buying, selling and leasing commercial, industrial, investment and land!

10/08/2026
The evolution of a brand can be a beautiful thing to watch. Unfortunately, branding has too long been held as that thing...
09/14/2026

The evolution of a brand can be a beautiful thing to watch. Unfortunately, branding has too long been held as that thing you do when you start a company or after decades in business when it demands "a good spoofing up."

I think we would freak the crap out if we could tally up the actual sales and opportunities lost because we didn't know the brand gaps we should have uncovered sooner.

While I wouldn't call this list exhaustive, the points can serve as a good start for at least identifying if it might be time to have a brand audit done to uncover missed opportunities in your brand and what next steps could move your brand into its next era.

You can start the discussion by shooting me an email at [email protected] or visiting my site at the link in my bio.

Recent project ❤️ I cannot even tell you how much I enjoyed getting my hands on this brand. If you haven’t experienced t...
09/08/2026

Recent project ❤️ I cannot even tell you how much I enjoyed getting my hands on this brand. If you haven’t experienced the Web build that went into our work with Aria l, now would be a great time to click the link below.

Being someone who LOVES world travel, I find myself particularly in love with all this company has to offer.

Where are you and your business headed? ✈️

Aria designs and manages your travel with airline‑level insight and concierge‑level care, so every trip feels smoother, more intentional, and less stressful.

If you’re a Christian woman in business or leadership and can get to Lancaster, PA, you’ll want to click this link.On Sa...
09/04/2026

If you’re a Christian woman in business or leadership and can get to Lancaster, PA, you’ll want to click this link.

On Saturday, October 3, we’ll be welcoming a room full of powerhouse women. We’ll have four speakers, lunch, and networking.

The mission is to EQUIP and EMPOWER. We don’t just want to hype you up. We want you to leave with more tools to lean into as you own your God-given identity, flourish in your purpose, and bless generations to come through the life you get to live today.

A call to rise, lead boldly, and gain practical tools for creating meaningful impact in your home, business, community, and beyond

You already know you’re made for more.Ezer Arising is a one-day gathering for women ready to bridge the gap between pote...
08/31/2026

You already know you’re made for more.

Ezer Arising is a one-day gathering for women ready to bridge the gap between potential and walking fully in purpose.

Come be equipped, empowered, and connected with other women who are building, leading, and answering the God-sized vision in their lives.

Saturday, October 3 | Lancaster, PA
Reserve your seat at thebrandrevivalist.com/womens-conference

Some celebrate publishing a book as THE big thing while others celebrate the milestone, seeing it as just a piece in a m...
08/05/2026

Some celebrate publishing a book as THE big thing while others celebrate the milestone, seeing it as just a piece in a much bigger and wildly more beautiful picture. I definitely fall in the latter camp.

Still, as I consider the implications of what's ahead for those who but put even one of these principles into practice, I can't help but to be ridiculously excited.

What Power Moves are you making in your brand?

Grab your copy today. 👇🏼

The masters’ playbook for turning your brand into an unfair advantage, drawn from the methods behind leading global brands.

I almost spit-spewed my iced espresso across the table sitting with a high-caliber professional I have long had MAD resp...
07/31/2026

I almost spit-spewed my iced espresso across the table sitting with a high-caliber professional I have long had MAD respect for. I'm surprised he didn't catch me jolting a bit as he caught me off guard with the crazy props he gave to my copywriting.

❌ What it was NOT: "Hey, girl, that's some mighty fine copy you write there."

✅ What it was: "Would you be up for reviewing the copy on my site? I want to just have you write it."

While I can roll with both (what girl doesn't love being told her copy is "mighty fine 😏"), I'd say the latter is way better. Someone at that level wanting me to run with something that has such HUGE implications on the success of his business? Yoooooooo!

Top tier professionals understand what too many miss: MESSAGING MATTERS.

There's an art to writing that goes beyond good grammar and getting a gold star on your report. Good copy doesn't just say a thing - it makes your audience feel the thing.

Pacing, tonality, rhythm, emphasis and de-emphasis... every piece of it matters, especially in an age where BS meters and AI filters are incredibly keen.

❓My question for you today:
Is your own copy drawing your audience in or quietly killing your conversions?

If the latter, it might be time to visit your brand to identify the shifts you could be making to get your message heard. (That would be a shameless call-to-action to drop an application to work with me. 😉)

👩🏼‍💻 https://thebrandrevivalist.com/workwithme/

Photo credit Luis Raul

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Lancaster, PA

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