03/31/2025
Kick off your week with some brand design inspo: Elevate Your Brand with Purposeful Design
I recently had the pleasure of working with Mentus Health, a new behavioral health practice in Ft. Myers, FL. With years of expertise in the field, they’re dedicated to providing accessible care in an underserved community—a mission that deeply resonated with us.
Here’s what we did for them:
🖋️Brand Discovery & Messaging: We helped define what Mentus Health stands for at its core and crafted a clear, impactful messaging strategy.
🎨Visual Identity: Designed a complete visual brand, including a logo, icons, color palette, typography, and photography, all reflecting their core values and mission.
🤓Brand Guidelines: Compiled everything into an easy-to-use brand guidelines document with practical examples and applications.
🥳Website Design: We built a user-friendly website that highlights their new brand and makes it easy for potential clients to find them and book appointments: mentus.health
This is the type of work I’m passionate about—helping small professional service firms like yours develop strong, cohesive brands that communicate your value.
If you’re ready to bring your brand to life with expert design and strategy, let’s chat.💙
Check out the full case study: bluelanecreative.com/mentushealth