09/17/2026
Weโre hiring a Vice President of Marketing to lead performance across our full portfolio of data and DaaS brands at InfoPay! ๐
Reporting directly to our CEO, this is a high-impact, hands-on leadership role for a strategist who isn't afraid to dive into the data. Youโll manage an in-house and offshore team, drive our push into B2B/DaaS, build paid acquisition campaigns from scratch, and scale subscriber LTV across multiple industries.
The Details:
๐ Location: Boston, MA (Hybrid: MonโWed in office)
๐ผ Type: Full-Time
๐ค Reports To: CEO
What You'll Drive:
โช๏ธ Paid Acquisition: Hands-on campaign builds across Google, Bing, Meta, LinkedIn, TikTok & Reddit.
โช๏ธ B2B Go-to-Market: Scaling our positioning, lead gen, and sales funnels from the ground up.
โช๏ธ Retention & Subscription Growth: Optimizing CAC, LTV, churn, and cohort performance alongside Product & UX.
โช๏ธ Lifecycle Marketing: Building automated email, nurture, and win-back flows for massive existing databases.
โช๏ธ Analytics & CRO: Deep-diving daily into funnel performance, landing pages, and revenue dashboards.
What Weโre Looking For:
โช๏ธ Proven track record as a VP, Head, or Director of Marketing in a high-growth environment.
โช๏ธ Deep expertise in subscription/SaaS/DaaS models and recurring revenue metrics.
โช๏ธ Ability to directly build and manage paid search/social campaigns (no agency relying here!).
โช๏ธ Strong B2B demand gen experience + UX/CRO focus.
โช๏ธ Comfort running multiple brands and playbooks simultaneously.
Ready to shape product strategy, lead growth, and take our B2B footprint to the next level?
Apply now or drop your resume in the link below!
https://tinyurl.com/infopayvpmarketing