23/09/2026
2026 I Columbia Threadneedle Investments
In recent years, red packets are often standardised and quickly exchanged, especially for children who may experience receiving red packets as routine during the LNY season. This piece was designed to change that moment.
A simple pull reveals an unfolding sculptural form, with a suspended butterfly emerging, creating a sense of wonder and delight.
Created for Columbia Threadneedle Investments, this project shows how red packets can go beyond function and become an experience. 🦋🧧
#红包 #利是 #利是封