18/07/2026
Every time I review a screen, I ask myself one question:
“If I remove this, does the experience get worse?”
If the answer is no...
It probably doesn’t belong there.
As designers, it’s easy to keep adding:
• Another button
• Another card
• Another filter
• Another piece of text
Until the interface starts working against the user.
The hardest part of Product Design isn’t creating more.
It’s deciding what deserves to stay.
I’ve learned that the best products don’t feel simple because they have fewer features.
They feel simple because someone made hundreds of small decisions about what not to show.
That’s the part users never see.
And honestly, that’s my favorite part of design.
What’s the last thing you removed from a design that made it better?