Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative drives digital entertainment with cutting-edge audio solutions which include premium wireless speakers, wireless headphones, powerful audiophile-grade amplifiers and digital audio converters, and next-generation home-theatre systems. Creative continues to re-invent the Sound Blaster, which has a user base of over 400 million, with its ground-breaking Sound Blaster Roar and Sound Blaster X7 that aim at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets. Beyond Sound Blaster, Creative has also unveiled X-Fi Sonic Carrier: a brand new concept in hi-res audio and video delivery for home entertainment. This technology powerhouse hosts, bridges and enhances a multitude of state-of-the-art technologies and entertainment platforms. Today, Creative continues in its quest to create proprietary technologies, innovative hardware, and applications and services that leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere. Creative's global corporate headquarters is located in Singapore, in the heart of the Asia-Pacific region. It has regional business units in the US (Milpitas, California), Europe (Dublin, Ireland) and Asia (Singapore). Milestones
• 1981 Creative Technology founded
• 1984 Creative invents the Cubic99: World's First Talking PC
• 1989 Sound Blaster, The Worldwide PC Audio Standard, is unveiled
• 2000 Creative NOMAD launched, World's First HDD MP3 Player, incorporating the ubiquitous ZEN patent
• 2005 ZEN X-Fi, Hi-Res Audio, is invented
• 2006 Apple licenses from Creative the ZEN patent for their smart devices
• 2011 400 million Sound Blasters sold
• 2014 Sound Blaster Roar, the 5-driver Bluetooth speaker, is launched with rave reviews worldwide
• 2016 X-Fi Sonic Carrier, a brand new concept in hi-res audio and video, steals the show at CES Las Vegas 2016
