White Rabbit

11/08/2026

🚀 Finding a job shouldn’t feel like a full-time job.

ZEIL is a New Zealand recruitment platform helping students, graduates, and early-career professionals connect with employers through a faster, more engaging hiring experience. Instead of endless searching, jobs find you with a simple swipe-to-apply approach that makes job hunting, career discovery, and graduate recruitment feel a lot less overwhelming.

Trade show booth design for New Zealand businesses transforms busy event spaces into memorable brand experiences.

The challenge? Standing out in a crowded trade show environment and capturing the attention of young job seekers within seconds.

Our solution was a bold, modern trade show booth design and visual identity built around ZEIL’s signature purple branding, oversized typography, and playful swipe-inspired messaging. From exhibition display graphics and business card design to branded merchandise and event marketing collateral, every touchpoint was designed to stop people in their tracks, spark curiosity, strengthen brand recognition, and drive app downloads.

Because when your mission is connecting people with opportunities, first impressions matter. 💜📱

Want to see more of our work? Follow the White Rabbit. 🐇

06/08/2026

Jennifer G Connell & Associates needed a website that reflected the professionalism and trust they’ve built as an Auckland law firm for more than 30 years ⚖️

The existing website had become difficult to update, cluttered to navigate, and no longer represented the quality of their legal services. The goal was to create a modern law firm website that made it easier for clients to explore practice areas including Family Law, Employment Law, Company Law, Conveyancing, and Wills, Trusts & Estates.

A well-designed website for Auckland businesses should feel intuitive from the first click. That’s why the experience was built with clearer navigation, structured content, and an editorial-inspired layout that feels professional, approachable, and easy to use across every device.

Because when someone needs legal advice, finding the right information should feel simple, not stressful.

Elegant. Professional. Built to inspire confidence.

Want to see more of our work? Follow the White Rabbit! 🐇

05/08/2026

🍿 Great food deserves a menu that’s just as inviting.

The first bite often starts with the menu. Great menu design helps Wellington hospitality businesses create a smoother experience before the food even arrives.

For Monterey Cinemas Upper Hutt, the goal was to transform a cluttered, outdated menu into a clean, modern, and easy-to-navigate cinema menu design. Created for families and moviegoers, the new restaurant menu makes it effortless to browse food, snacks, drinks, desserts, and kids’ meals before the lights go down.

We focused on improving menu layout, visual hierarchy, readability, and customer flow while introducing playful illustrations, bold typography, and thoughtful spacing to create a fun dining experience that reflects the brand’s approachable personality. The result is a modern hospitality menu design that not only looks great but also helps customers make faster, more confident ordering decisions.

Good design is more than aesthetics. It’s about creating a smoother customer experience from the counter to the cinema seat.

Want to see more of our work? Follow the White Rabbit 🐇

04/08/2026

Steelworx Hawke’s Bay has spent nearly two decades fabricating everything from HVAC systems and sheet metal work to custom engineering solutions built for the real world. ⚙️

The goal was to create a brand identity that reflected the same quality, craftsmanship, and reliability behind every project.

Logo design and brand identity for Auckland businesses are built on the same craftsmanship found in the work itself.

A bold geometric mark, refined typography, and a clean visual system come together to create a brand that works effortlessly across business cards, uniforms, signage, vehicles, and digital touchpoints. Simple, memorable, and designed to stand the test of time.

Strong branding. Built with purpose. Ready for every job.

Want to see more of our work? Follow the White Rabbit! 🐇

07/03/2026

Design is stronger when more voices are heard.

On International Women’s Day, we celebrate the women who shape our industry through leadership, creativity, and perspective.

Today, and always 🙋‍♀️💁🏽‍♀️

13/02/2026

Good design is built on trust 😍

Trust between partners.
Trust in the process.
Trust that thoughtful decisions compound over time.

The strongest brands aren’t rushed. They’re shaped through collaboration, clarity, and long-term commitment.

This Valentine’s Day, we’re celebrating the partnerships that allow great work to grow 💕

23/01/2026

26 Graphic Design Trends for 2026

Our bunnies took a peek into their crystal ball 🔮🐇

What came back isn’t a list to blindly follow, but a clearer view of where design is heading and how to think about trends with more intention.

If you’re curious about what’s next, you’re in the right place.

02/01/2023

Environmental consultancy and project management company Consultex asked us to create new business cards and a new logo. We created a design that reflected the professionalism of the brand, with design features to make the business cards stand out.

We created a business card design for this environmental consultancy business that reflected the professionalism of the brand and their standards.

28/12/2022

Capitalising on our logo design skills in this project.

Our designers created a sophisticated, high-end wordmark logo for this consultancy business, as well as a booklet, website, and more.

26/12/2022

Putting together the pieces of this marketing puzzle.

Using a unique puzzle piece logo mark to design a new logo for this specialist recruitment consultancy as well as an email signature.