White Rabbit

White Rabbit White Rabbit is a full-service graphic design agency that provides a dynamic range of creative services.

As a full service graphic design agency, we offer our clients a dynamic range of creative services, supporting businesses across Auckland, Wellington and throughout New Zealand with tailored, high-impact web, brand and print design solutions. We think big and provide purposeful design for all your business branding, website, and print needs. Our capabilities ensure your company benefits from having a consistent look and feel across your communications. Whether you require us to go wild with creativity or adhere to strict branding guidelines, our designs always aim to inform, entertain, and inspire. There is only a fraction of a second to make an impression on your audience, we’re here to ensure it’s a captivating one. Our designers achieve exceptional results through collaboration, clear communication and by investing time in getting to know the client’s business and goals. The White Rabbit team will become an extension of yours. Investment into our services will equip your business with professional world-class design solutions, enabling you to establish an effective connection with your audience and drive sales.

08/10/2026

🎨 Illustration takes on a different role for every brand. Our bunnies have created custom illustrations for businesses across New Zealand, including Griffins, Mainfreight, Pai, The Beat Station, Efficient, Mushroom Mate, and Cuppa Candy, with every project shaped around its own visual identity and creative direction.

From packaging graphics and brand mascots to website artwork, advertising campaigns, and custom characters, every illustration was developed to complement the wider brand while remaining distinctive in its own right.

Different brands call for different visual styles, making every illustration a considered part of the story each brand has to tell.

Want to see more of our work? Follow the White Rabbit. 🐇

01/10/2026

A loyalty card doesn’t have to look like a loyalty card. For Moustache Milk & Cookie Bar, our bunnies created a custom metal VIP card that challenges expectations of loyalty card design in Auckland, turning a familiar rewards card into something that feels more like a collectible. 🍪

A matte black finish, bold colour accents, and the signature moustache cut-out bring the concept to life, while the choice of materials and finishes gives the card a premium feel without losing the brand’s playful personality.

More than a membership card, the VIP card carries the same bold visual identity beyond the counter, creating a print piece that’s just as memorable in the hand as it is in the wallet.

Want to see more of our work? Follow the White Rabbit. 🐇

30/09/2026

Happy International Coffee Day! ☕

Coffee always seems to find its place in the creative process. It sits alongside early sketches, strategy sessions, late-stage design reviews, and that’s the fuel that keeps our NZ design agency going.

Whether it’s a long black, an iced coffee, or a double-shot flat white, a good brew has a knack for bringing people and ideas together.

Here’s to great coffee, solid conversations, and the big ideas that start somewhere between the first sip and the last. ☕

Want to see more of our work? Follow the White Rabbit. 🐇

Neurohealth supports people through neuropsychological assessment, cognitive rehabilitation, and care for brain injuries...
29/09/2026

Neurohealth supports people through neuropsychological assessment, cognitive rehabilitation, and care for brain injuries, neurological conditions, memory concerns, and age-related cognitive decline. Our bunnies know what it takes to create distinctive logo design in Christchurch. For a new neuropsychology clinic, we crafted a logo that combines the human brain with a flower in bloom, bringing together ideas of healing, growth, and progress within a single mark. 🌿

Soft organic forms, a nature-inspired colour palette, and carefully selected typography establish a visual language that feels welcoming while maintaining a professional presence across digital and print applications.
The identity extends beyond the logo through a cohesive system of colours, graphic elements, and typography, creating consistency across stationery, marketing material, and everyday communications while keeping the focus on the people behind NeuroHealth and the care they provide.

Want to see more of our work? Follow the White Rabbit. 🐇

24/09/2026

Sublime Architecture specialises in architectural design, interior architecture, urban planning, and landscape architecture. We redesigned the website for Christchurch architectural firm Sublime Architecture with a portfolio-led approach, placing projects at the centre of the experience while making services and expertise easy to explore. 🏡

Large imagery, refined typography, generous white space, and a clean layout ensure each project remains the focus. Responsive layouts and intuitive navigation create a seamless experience across desktop, tablet, and mobile devices.

Subtle animations add movement throughout the site, while a considered content structure makes it easy to move between projects, services, and insights without losing focus on the portfolio.

Want to see more of our work? Follow the White Rabbit. 🐇

23/09/2026

Dashboard design played an important role in bringing clarity to Professional Building Consultants’ building consent process. For the Auckland consultancy, we designed a custom dashboard that brings project information, approvals, inspections, and client records together in one streamlined interface. 🏗️

A considered information hierarchy keeps application details, project updates, and client records organised, making everyday tasks easier to navigate across desktop and tablet devices.

Built around streamlined workflows, responsive layouts, and a clean interface, every interaction was designed to reduce unnecessary complexity while keeping essential information within easy reach for administrators, builders, architects, and clients.

Want to see more of our work? Follow the White Rabbit. 🐇

22/09/2026

The Edgewater Resort & Spa sits on the sheltered western coast of Rarotonga in the Cook Islands, where every guest interaction contributes to the overall experience. We developed a comprehensive set of brand guidelines that showcases our approach to branding Rarotonga businesses with clarity, consistency and personality. 🌴

Logo usage, typography, colour palettes, gradients, graphic elements, brand patterns, and real-world applications all work from the same foundation, making it easier to maintain consistency across print, digital, social media, and marketing collateral.

Drawing inspiration from Rarotonga’s turquoise waters, golden sunsets, lush tropical landscapes, and relaxed island atmosphere, the visual direction creates a brand system that feels unmistakably connected to the destination while remaining flexible enough for everyday use.

Want to see more of our work? Follow the White Rabbit. 🐇

17/09/2026

AI can generate almost anything. A logo. A website. An entire brand concept.

What it can’t generate is context.

Every business has different goals, audiences, and challenges—and that’s where the creative process begins. Before a single prompt is written, there are conversations, ideas, and strategic decisions that shape everything that follows.

As a leading design agency in New Zealand, we use AI to explore, refine, and accelerate ideas, while making sure every brand strategy, website, and visual system is still guided by human insight, experience, and craft. 💡

The tools continue to evolve. The strategic thinking behind the work still matters.

Want to see more of our work? Follow the White Rabbit. 🐇

16/09/2026

Light Pattern explores dark fantasy through ethical game design and immersive gameplay. Bringing this vision to life required a bold brand identity for the Auckland game studio, centered on a logo inspired by the contrast between light and darkness. 🎮

Sharp geometry, subtle nostalgic gaming influences, and modern minimalism combine into a distinctive visual system that carries across digital platforms, merchandise, and environmental branding, giving the brand a recognisable presence of its own.

Every element comes together to introduce the world of Light Pattern before the first game even begins.

Want to see more of our work? Follow the White Rabbit. 🐇

15/09/2026

Billy’s Nic Pic brings a fresh perspective to the ni****ne packaging design in Los Angeles western-inspired brand identity that stands apart from familiar industry conventions.✨

We paired bold typography with refined colour palettes and tactile finishes to create a visual identity that feels premium while clearly communicating the product inside. Inspired by classic to***co packaging with a contemporary twist, each flavour carries its own personality while remaining instantly recognisable as part of the Billy’s range, from the slide-open box through to the internal presentation.

The finished packaging gives Billy’s Nic Pic a cohesive identity that’s just as distinctive on the shelf as it is in the hand.

Want to see more of our work? Follow the White Rabbit. 🐇

Address

Auckland

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+64800944837

Website

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