10/10/2026
I build websites for a living.
And here’s why I don’t always recommend sending potential clients to your homepage. 👀
Someone discovers your business on Instagram.
They’re interested. They click your link.
And suddenly they have to figure out where to go, what you offer and how to get started.
You already had their attention.
Why make them work to become your client?
After 10+ years in tech, I’ve learned that more pages, more features and more information don’t necessarily mean a better experience.
Sometimes, they just create more decisions.
That’s why at Webmaister, we send social media visitors to one dedicated landing page.
One page. One clear path. No unnecessary distractions.
Because getting people to click is only half the job.
What happens after they click is what matters.
Now I’m curious 👇🏽
When someone visits your business from Instagram, where do you send them?
🏠 Your homepage?
🎯 A dedicated landing page?
See how we do it: webmaister.io/start (link in bio)