01/08/2025
Just wrapped up a vibrant project for a Fintech brand—NUBIQ!
This one was exciting because I got to design both a digital flyer and an outdoor billboard for the brand, and let’s just say… it’s giving clean, bold, and straight-to-the-point. 😎
Design Breakdown:
Color Palette: I went with Electric Green and Midnight Blue a smart, energetic combo that speaks innovation and trust (exactly what you want from a Fintech brand). The gradient background on the flyer also adds depth while keeping the look fresh and digital-forward.
Typography: Strong, legible sans-serif fonts helped emphasize important details like “Send Money in Seconds” and “Get 1000 Naira.” Notice how "NUBIQ" is split into two color tones? It creates focus and brand identity without crowding the layout.
White Space: I let the design breathe especially on the billboard. The minimalism enhances clarity, draws attention to the CTA, and makes the visuals easy to digest at a glance (very important for roadside visibility).
The Flyer: Tailored for online promotions cheerful, youthful energy with a lifestyle image that builds emotional connection. Perfect for social media ads or email campaigns.
The Billboard: Bold, clear messaging and maximum impact for city dwellers on the move. The app icon and 09:41 clock detail add a subtle "live in-app" vibe.
Key Thought While Designing: How do I make something simple yet memorable? Something that screams “fintech,” but still feels human? These pieces were my answer.
Whether it’s UI/UX, digital ads, or brand visuals I’m always excited to bring stories to life with good design.
Would love to hear your thoughts
Have you seen a billboard lately that really grabbed your attention?