09/07/2025
Cloud kitchens have rapidly emerged as one of the most exciting trends in the food industry—and we at , a venture by Forum Sheth, were delighted to bring our creative touch to a North Indian cloud kitchen that celebrates bold, authentic, and soul-satisfying flavours from the region. From conceptualizing a memorable brand name to crafting a striking logo and eye-catching packaging, we were entrusted with shaping the entire visual identity.
Why the name “The Spice Chawk”?
“Spice” - directly evokes an essence of the Indian cuisine – bold, rich, aromatic and full of flavor.
“Chawk” - It captures the nostalgic, bustling energy of Indian gullies and local bazaar chowks where food is both an experience and a tradition. The unique spelling “Chawk” adds a modern and stylized twist while still preserving its cultural roots.
The Logo draws inspiration from iconic Indian spice (Clove), with earthy tones and bold typography that echoes the richness of North Indian culinary heritage.
The Packaging was designed with delivery-first functionality, while still offering a visual and tactile experience - vibrant, culturally inspired design, making every unboxing feel like a warm, home-style welcome. And that’s exactly what we delivered. (Best North Indian Gourmet in town) has been finally launched with a bold and beautiful logo and packaging bursting with color and personality,