26/06/2026
The chatbot sends you to the FAQ. The FAQ sends you back to the chatbot. Somewhere in that loop is a real problem nobody has actually fixed.
This is not an accident. A support system designed to deflect is cheaper to run than one designed to resolve. Every loop you get stuck in is a cost saved at your expense. You give up, the ticket auto-closes, the dashboard says "resolved".
For a business, the maths is brutal. The time your team loses chasing a fix is time they are not serving customers. The outage is not just the downtime. It is the hour on hold afterwards trying to make sure it does not happen again.
Support should end in a fix or a named next step, every time. A real person who knows your setup. No loop.
If your provider's support sends you in circles, you already know what the next outage will feel like.
Score your provider: inspiretelecom.co.uk/scoremyprovider