Aforza

Aforza Helping Consumer Product Companies Protect Margins Aforza helps consumer goods companies sell more and grow faster.

We do this through a suite of cloud and mobile apps that connect your trade planning and field sales teams together to solve the problems of unprofitable promotions, declining market share and lack of revenue growth. The Aforza product works out of the box and can be implemented in weeks. Built on the Salesforce and Google Cloud Platforms, we can scale fast and deliver continuous innovation with 3

releases a year. Customer success is our top priority, and we are proud to be trusted by CPG companies around the world; including leading breweries, food & beverage manufacturers, consumer healthcare companies and major
distributors.

Happy New Year everyone 🎉As we head into 2026, we took a moment to look back at our Top 10 Aforza videos of 2025 and wha...
01/01/2026

Happy New Year everyone 🎉

As we head into 2026, we took a moment to look back at our Top 10 Aforza videos of 2025 and what they tell us about where Commercial Excellence is really heading.

Together, these videos generated 220,000+ views last year. What stands out is not flashy features or abstract AI talk, but practical ex*****on: realtime next best action, automated claims, field productivity and Vertical AI embedded directly into everyday workflows.

The message is clear. Teams want to see real use cases, real outcomes and technology that actually helps them do their jobs better. If 2025 was the year Vertical AI proved its value, 2026 will be the year it becomes the default way Commercial Excellence operates.

We’ve pulled the full list together, with context on what each video reveals about the future of ex*****on and productivity.

Read the blog here: https://aforza.com/aforza-top-10-videos-of-2025-what-they-reveal-about-the-future-of-commercial-excellence/

Wishing everyone a successful, impactful 2026.

As we head into the holidays, we wanted to share something a little different.The Ava Festive Boxset is now live on YouT...
19/12/2025

As we head into the holidays, we wanted to share something a little different.

The Ava Festive Boxset is now live on YouTube, bringing together our animated true stories inspired by real customer conversations, real frontline moments and real business impact 🎬

What’s in the boxset:

1️⃣ Kobe’s First Day: a new sales rep’s first day in the field, showing how Ava removes the intimidation and heavy lifting from real visits.
2️⃣ Don't Be Like Bob: a CIO story about legacy versus leadership and the choices leaders face.
3️⃣ Norman’s OMG Moment: Old Missed Guesses meet real time Next Best Action, highlighting the cost of delayed insight in the field.
4️⃣ Ava Actually: a festive take on why Vertical AI needs to deliver value instantly, not months later.
5️⃣ Ava Vending Machine Ad: a playful Pixar style ode to the classic Pepsi advert, reimagined for the world of Vertical AI.

You can watch the full playlist here: https://www.youtube.com/playlist?list=PLiwMvuCSuIGnDGW0LB4YzLpaYSovsEbsU

Wishing everyone a relaxing break and happy holidays.

Happy Thanksgiving to all of our customers, partners and colleagues across the US.We hope you get to enjoy today just li...
27/11/2025

Happy Thanksgiving to all of our customers, partners and colleagues across the US.

We hope you get to enjoy today just like Kobe does after a busy first few weeks in his new role with Ava. It is a moment to pause, recharge and appreciate the people around us.

If you have not yet seen Kobe's First Day, it is a true story about AI giving people confidence when they need it most. You can watch it here: https://aforza.com/kobes-first-day-a-real-ava-story/

Wishing you and your families a wonderful holiday filled with good food, great company and moments that matter.

25/11/2025

This , we wanted to cut through the noise and tell a real, heartwarming Ava story: one that’s inspired by true events.

Meet Kobe, a young sales rep on his first day, full of nerves, doubts and big dreams. With Ava as his mentor and coach in his pocket, he discovers the confidence to succeed and the joy of learning along the way.

My First Day is a Pixar-style story about how technology and talent work side by side to help people grow.

As we head into the holidays with family and friends, it’s a good moment to reflect on the positive impact AI can have on real lives.

Watch now and read the full story here: https://aforza.com/kobes-first-day-a-real-ava-story/

20/10/2025

Wishing everyone a bright and joyful ! ✨

May this festival of lights bring happiness, prosperity & success to you and your loved ones.

Happy Diwali from all of us at Aforza! 🪔

19/06/2025

🚀 Aforza's Summer of Vertical AI is back!

Kicking things off, Callum Fitzpatrick spotlights Ava's powerful Claims & Deductions features.

🎥 Watch the demo & try it yourself: https://aforza.com/ava-claims-agent-trial/

Aforzaの新しいデモビデオがYouTubeに公開されました!これはAforza初の日本語動画です!見てください!
12/06/2025

Aforzaの新しいデモビデオがYouTubeに公開されました!

これはAforza初の日本語動画です!

見てください!

Aforzaの統合プラットフォームが、あらゆる販売ルートにわたってチームを支援し、業務の円滑化、効率向上、そして大規模な成長を実現します。プランニングから実行まで、すべてをサポートします。

Still relying on spreadsheets to process your trade claims?We're hosting a live session to show how Ava Claims Agent is ...
12/05/2025

Still relying on spreadsheets to process your trade claims?

We're hosting a live session to show how Ava Claims Agent is helping CPG leaders automate validation, cut errors and drastically reduce manual effort. We’ll walk through the biggest pain points in claims processing – and show how Ava tackles them with real-time AI feedback & smart workflows.

Join one of our two global sessions & see how to scale your claims process – without scaling your team. Register today:

On June 5th, discover how to build a compelling business case for AI-Driven trade claims processing and demonstrate measurable value across key drivers with Ava.

🚀 Meet Ava, your AI-powered commercial coach.✅ Automates trade promotions & sales planning✅ Guides teams with real-time ...
19/03/2025

🚀 Meet Ava, your AI-powered commercial coach.

✅ Automates trade promotions & sales planning
✅ Guides teams with real-time AI insights
✅ Predicts the best actions for maximum impact

Smarter decisions. Faster growth. This is AI-driven Commercial Excellence.

Outdated systems slowing you down?With Ava, Aforza's  , transform productivity with touchless operations and integrated ...
06/03/2025

Outdated systems slowing you down?

With Ava, Aforza's , transform productivity with touchless operations and integrated insights, empowering your teams to focus on growth.

Discover the future of efficiency today:

Legacy systems create friction, slowing teams down with manual processes and inefficiencies. Ava's Differentiated UX removes these barriers, delivering seamless workflows and real-time insights that empower teams to work smarter. Ready to move from friction to flow?

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