Launchworks & Co

28/03/2023

Why should we build at the heart of ? Check this Forbes France article (in French 🇫🇷) from Launchworks & Co's founders Benoit Reillier and Laure Claire Reillier 👇

Qui a dit que les plateformes digitales ne pouvaient pas être associées au développement durable ? Éloignons-nous un peu des idées reçues pour explorer...

21/03/2023

Our Co-Founder Laure Claire Reillier was on the ESCP London Campus last week to teach a Platform Strategy class!

She talked about what’s unique about platform business models, how they operate, and also how they can harness the power of communities at scale to build sustainable ecosystems… and help reach carbon neutral targets ♻️

The energy in the room was palpable, and the students’ fully mobilised!

Thank you Marie Taillard for making this possible and a big thank you the students for their engagement!

🚀

10/03/2023

Excited to share our latest post on with the community! 🚀 The Matching stage of the is a must-read article for anyone looking to understand the key success factors in platform-based businesses. Check it out! 💼💥👇

The Rocket Model: Match is a key stage of the Rocket Model, a powerful framework for scaling and managing platforms and marketplaces.

08/03/2023

Curious about how digital platforms attract a critical mass of participants who have shared interests? With strong value propositions that act like magnets 🧲 on each side of the platform.
Check our latest article part of the 🚀 series 👇
https://www.launchworks.co/insights/the-rocket-model-attract/

The Rocket Model: Attract is the first stage of the Rocket Model, which lays out the functional activity of a platform or a marketplace.

20/12/2022

For this Holiday Season🎄 Launchworks & Co's founders Benoit Reillier and Laure Claire revisited the Rocket Model 🚀 first presented in the best selling Platform Strategy Book. Since its publication, the Rocket Model has inspired thousands of platforms and marketplaces around the word. It is one of the tools we use the most in our strategy work… and the most consulted page on the Launchworks & Co website.

So just in time for the end of year holiday break, we’re publishing a new series of articles to summarise this approach to design platform businesses step by step: Attract, Match, Connect, Transact and Optimise. https://www.launchworks.co/insights/the-rocket-model-for-digital-platforms/

Attract – a critical mass of community members on each side of the market
Match – present community members with the optimal level of choice
Connect – community members and allow supporting interactions
Transact – enable core transactions between community members
Optimise – monitor for bottlenecks in the ecosystem

May the power of network effects be with you!

The Rocket Model for digital platforms is a framework for designing, launching, scaling and managing platforms and marketplaces.

17/11/2020

Join us on 18 November for our event on the Future of Digital Platforms. It's going to be fun!

Join on 18 Nov 2020 to hear from Airbnb, BlaBlaCar, Glovo, Google etc. on the future of digital platforms: governance, impact and regulation.

21/07/2020

This year’s Platform Strategy Summit was online rather than at MIT. Yet, it was as relevant and full of insights as ever. Here are some of the headlines.

https://www.launchworks.co/insights/platform-strategy-summit-2020/

A few take-aways from the Platform Strategy Summit 2020: platform resilience, platform talent and platform value architecture.

11/05/2020

Our Co-Founder and COO Laure Claire Reillier will be presenting at Marketplace Risk's Masters Program on Tuesday 12 May at 10am Pacific Time. Her LIVE keynote will focus on developing winning marketplace strategies.
You can register here 👇
https://lnkd.in/gszBzub

28/01/2020

Our Co-Founder and COO Laure Claire Reillier will give the opening keynote "The Secrets of a Winning Platform Strategy" at the Sharing Economy Global Summit in London on Feb 5.

Network effects are key to unlocking the power of communities, exponential growth and long-term success. In her talk, Laure Claire will explain how sharing economy platforms can attract, match and connect ecosystem participants to enable them to transact. She will distill key learnings on how to maximize growth and network effects from working with dozens of platforms, including eBay.

Join us on 5-6 February for the latest insights on the Sharing Economy by registering here 👇
https://lnkd.in/d_AMF4s

Marketplace Risk

16/09/2019

Our Co-founder Laure Claire Reillier will be speaking at France Digitale Day2019 on how platforms can create fairer opportunities for their participants with Sacha Michaud, the Co-founder of Glovo, the fast scaling global delivery platform that raised more than €300M.
Join us in Paris at Musée des Arts Forains on Wednesday 18th September at 5.15pm on the Talent Stage!
https://bit.ly/2XP6Pqd