When Mydex came into being in 2007, its founders made a number of important decisions — these decisions are what make Mydex remain unique even in today's blossoming personal data ecosystem. It had to be free to individuals for life, the data had to be under their control, and Mydex as a company had to be self-sustaining and protect its core values. These prerequisties guided the evolution of Mydex
: a Community Interest Company, a Social Enterprise and zero-knowledge platform, working to improve outcomes for individuals and organisations alike. Our vision is the emergence of a world where individuals are in greater control of their lives with the freedom to choose how and what personal data to share in order to have a balanced relationship with each other, society as a whole, governments and organisations. They have a right to choose privacy, assert proof of claims and to invoke the level of sharing they wish. Basic human rights extend to the digital realm.