Prime Business Technology Solutions

Prime Business Technology Solutions We provide comprehensive technology solutions to keep your business connected and running smoothly.
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💡 Tech Tip Thursday: Don't blindly trust AIMost of us are using AI in one form or another. Recently, it's been put forwa...
01/10/2026

💡 Tech Tip Thursday: Don't blindly trust AI

Most of us are using AI in one form or another. Recently, it's been put forward that the long standing Navier-Stokes problem was solved by OpenAI. Pretty impressive.

So we gave one of our AI tools a simple test, a three digit "crack the code" puzzle. Be a doddle, right?

The answer was 463. The AI confidently told Simon Lister he was wrong. So he explained the logic. The AI told him he was still wrong. He explained again, still wrong. Eventually, after a few rounds, the AI finally admitted:

*“You cracked it.”* 🏆

What does this tell us?

AI can:
✅ Save you time
✅ Analyse information
✅ Draft content
✅ Help solve problems
✅ Automate repetitive tasks

But it can also:
❌ Make mistakes
❌ Sound extremely confident while being wrong
❌ Misinterpret information
❌ Need a human to challenge its answer

The best way to use AI isn't to blindly trust it — it's to work with it.
Ask questions. Check the answers. Challenge it when something doesn't look right.

And occasionally… prove the AI wrong. 😂

📡 No fibre. No problem?We’ve got a customer opening a site in the Welsh valleys. The obvious problem?No fibre available....
28/09/2026

📡 No fibre. No problem?

We’ve got a customer opening a site in the Welsh valleys. The obvious problem?
No fibre available.

And we all know what can happen next...
“You’ll need a leased line.”
“It could take months.”

So before making any assumptions, Sally got in her car and went to investigate. 🚗

She drove all the way down to the new site and tested the available mobile networks for 5G. The results? Great speeds. 📶

But after looking properly at what the business actually needed, she realised...they needed something else.

So instead, we carried out network routing research across several core networks and found a carrier with a strong presence nearby.
The result?
➡️ Order raised.
➡️ Leased line installed.
➡️ Done within two weeks.

The lesson?
Don't always assume the obvious answer is the right one.
Sometimes getting the right connectivity solution starts with actually understanding the location, the networks available and what the customer genuinely needs.

And occasionally...
That means getting in the car and going to have a proper good look. 😂🚗

🔐 Tech Tip Thursday: Your biggest cyber security risk could be sitting at a desk.That's not a criticism of your staff, i...
24/09/2026

🔐 Tech Tip Thursday: Your biggest cyber security risk could be sitting at a desk.

That's not a criticism of your staff, it's just reality.
A suspicious email.
A convincing fake invoice.
Someone pretending to be your bank.
A password used in the wrong place.
Sometimes, all it takes is one mouse click! 🐭

Technology can do a lot to protect a business — firewalls, security software, MFA, backups...

But your people are still an incredibly important part of your cyber security.
Do your staff know what to look out for?...

Could they spot a phishing email?
Would they question an unusual payment request?
Do they know what to do if they think something isn't right?

Cyber security awareness training isn't something we currently provide ourselves at Prime.

But it's something we think every business should take seriously.

And if you're looking for the right people to help with it, we can certainly point you in the right direction. 👍

Because good cyber security isn't just about technology.

It's about people too.
🔐🍀

🤣 4 users. 5 telecoms suppliers. 6 voice lines 🤦‍♂️Simon Lister visited a customer a few weeks ago to have a look at the...
21/09/2026

🤣 4 users. 5 telecoms suppliers. 6 voice lines 🤦‍♂️

Simon Lister visited a customer a few weeks ago to have a look at their telecoms setup. We're installing Cisco complemented with full fibre broadband next week. But this is a corker, read on.

There are four people in the business. And somehow... FIVE different telecom suppliers. The audit revealed:

A broadband service that wasn't even plugged in.
6 x ISDN lines, two would be enough.
Analogue line for alarm not in use due to upgrade.
Several peripheral services lumped on their bills "Safeweb" (IYKYK)
And an absolute belter of a find:
BT Corded Phone Rental at £4.68 per quarter...since 1995🤣

We see this all too regularly, businesses paying for services they simply don't need. Things get added, a new service here, another supplier there. Everyone forgets, and before you know it you're paying five different companies to look after technology for a four-person business 🤯

We're now helping them make sense of it all. The savings are huge, savings that can be used elsewhere in the business. The lesson?

Every now and then, take a proper look at what you're paying for.
You might be surprised by what you find.

📞 Tech Tip Thursday: When did you last hear an engaged tone?Beep...beep....beep....when you called a business and all th...
17/09/2026

📞 Tech Tip Thursday: When did you last hear an engaged tone?

Beep...beep....beep....when you called a business and all their phone lines were busy. For a lot of businesses, that used to mean "Sorry, you'll have to try again later."

Nowadays, that little beep... beep... beep... could be telling a potential customer to try somewhere else.

Modern phone systems, can queue, overflow, divert, set ringbacks, and send calls to voicemail.
Or now, AI can answer it. 🤖
Imagine every member of your team is busy. Instead of your customer hearing:
📞 Beep... beep... beep...

They could be greeted by an AI receptionist who can:
🗣️ Answer the call naturally
❓ Understand what the caller needs
📅 Help with basic enquiries
👤 Take a message
➡️ Get the caller to the right person

Talk to us about that, but the key message - check, do your customers get an engaged tone? Because that little beep... beep... beep... could be telling a potential customer:

"Try another company." 😬

🆘 SOS, Prime to the Rescue🛟📢 Last week, we got a call from an old associate in need.Phone system dead, completely down. ...
14/09/2026

🆘 SOS, Prime to the Rescue🛟📢
Last week, we got a call from an old associate in need.

Phone system dead, completely down. For over a week!! As an industry, we must do better!!
The poor receptionist was running up and down two flights of stairs with the company mobile passing around calls.

Send in the Prime team pronto - Sally Elvins 🦸‍♀️ & Simon Lister 🦸‍♂️

Sadly, the 15 year old Samsung Officeserv 7100 (a great system in its day, launched 2007!) had gone for good. Frazzled.

The next morning they had several working Cisco phones and their customers were getting through to them.

Business owner happy. Receptionist VERY happy! 🤣

Don't wait until your critical business technology dies before thinking about what happens next. If your business relies on its phones, it's worth having a plan. What's yours? ☘️

🔗 Simple IntegrationOne of the things we hear from customers when we talk about integrating their telephone system with ...
07/09/2026

🔗 Simple Integration

One of the things we hear from customers when we talk about integrating their telephone system with other business software is:

“It sounds too complicated.”
“We don't really need it.”
“It won't benefit us.”

But what if integration simply meant this:
📞 A customer calls your business
🤖 AI transcribes and summarises the conversation
📝 The summary is automatically added to the customer's CRM record
👤 Your team can see exactly what was discussed — without typing up notes

No extra admin.
No copying and pasting.
No remembering to update the CRM.

The technology does it for you. ⚡

That's the sort of integration we like.

At Prime Business Technology, we make the complicated stuff simple — connecting Cisco Webex with the systems your business already uses to create genuine, practical benefits.

Don't integrate technology because you can. Integrate it because it makes your business better. ☑️

💡 Tech Tip Thursday📞 Call your own business. Undercover CEO style👩‍💼 When was the last time you actually called your com...
03/09/2026

💡 Tech Tip Thursday

📞 Call your own business. Undercover CEO style👩‍💼

When was the last time you actually called your company's main number as if you were a customer? Try it. What happens?

☎️ Does it ring the right person?
🎵 Is the hold music still appropriate?
📢 Is the welcome message professional?
🕐 Are your opening hours correct?
📩 What happens when nobody answers?
📱 Does the call reach the right team?

It's amazing how often businesses set their telephone system up once — and then never experience it from the customer's side.

Take 60 seconds today and call your own number.

You might be surprised by what you hear. 👀

And if something isn't right, that's exactly the sort of thing we can help with. ☑️

Poor connectivity costs more than you think.🤑 It's not just about the monthly broadband bill. When connectivity isn't re...
31/08/2026

Poor connectivity costs more than you think.🤑

It's not just about the monthly broadband bill. When connectivity isn't reliable, your business can lose time through:

⏱️ Failed video calls
📞 Missed calls
💻 Slow cloud applications
💳 Payment problems
📧 Delayed communication
😤 Frustrated employees

And unlike a broadband bill, lost productivity doesn't always appear on the accounts.

Reliable connectivity isn't simply an IT expense. It's part of keeping your business running. ☑️

Prime Business Technology helps businesses get the right combination of broadband, WiFi, mobile and communications. 🚀

💡 Tech Tip ThursdayWhen was the last time you checked your telephone business greetings?On hold music, out of hours mess...
27/08/2026

💡 Tech Tip Thursday

When was the last time you checked your telephone business greetings?
On hold music, out of hours messaging, voicemail... ☎️

It might seem insignificant...but your voicemail is still part of your business's customer experience.

Is your greeting:
✅ Professional?
✅ Up to date?
✅ Clear about when you'll return the call?
✅ Business hours correct?
✅ Still mentioning an employee who left six months ago? 😬

Take 30 seconds today to call your own number and listen to it.
You might be surprised what you hear.

Small details matter.

All of our Cisco Webex telephone system agreements include free support on this. i.e. we'll do it for you ☑️

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