Adform

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Adform

Today more than 600 employees are serving a high profile and loyal customer base globally.

Adform is one of the leading advertising technology companies in the world and provides the software used by buyers and sellers to automate digital advertising. Adform is the only global, independent and fully integrated advertising platform built for modern marketing. Its unique enterprise technology – Adform FLOW – harnesses superior user experience and a scalable, modular and open architecture,

to enable seamless management of the whole campaign life cycle. It provides clients with enhanced control and transparency across their advertising operations, including ownership of all data from their campaigns. Since 2002, Adform has developed technology to enhance human/machine collaboration and deliver augmented intelligence, thereby amplifying business results for its clients around the world. Accreditation & Certifications:
MRC, EDAA Trust Seal Certified, TAG Certified Against Fraud, TAG Certified Against Malware, IAB Gold Standard, JIC|WEBS Brand Safety Certificate

Industry Recognition:
Positioned as a Leader in Gartner Magic Quadrant for Ad Tech (2018, 2019)

25/08/2021

Adform has recently received a Red Dot Design Award in the Interface and User Experience category for our reimagined product platform, Adform FLOW. Those familiar with design will know that these awards are the Oscars in the design world, and receiving the prize is a huge honour for our company. https://bit.ly/38fbx8h

In an industry that is increasingly complex, being recognized for our ability to efficiently streamline the planning, activation, and optimization of media campaigns is hugely significant. This Red Dot Award is further proof of our capacity to enable effortless modern marketing.

09/08/2021

How has the Industry adapted following Chrome's announcement to delay the phasing out of third-party cookies? Fill out our eight-question survey and tell us how your company strategy has changed. https://lnkd.in/eZ-qfX8.
We'll be aggregating the results and sharing them with our audience.

20/07/2021

In this brand new episode of the Effortless Modern Marketing Podcast (Listen in: https://bit.ly/3z7Eyy6 ) we explore the changing role of advertising, and what this means for modern marketers as they seek to chart an effective and strategic path forward. Adform’s Rick Jones, is joined by Condé Nast's Elli Papadaki, Coty's Allie Keith and Phil Smith of the ISBA as they explore some of the industry’s most pressing questions including; Has technology fundamentally changed advertising forever? What new responsibilities will this bring? How are new sources of engagement and creativity evolving? And how do regulation transparency factor into the equation?

14/07/2021

Following Google’s announcement to delay the phasing out of third-party cookies, we’re keen to understand what your reaction is and how it’s affecting your future planning https://lnkd.in/eZ-qfX8.

We’d really appreciate if you can spare five minutes to complete our quick survey, so that we can understand how best to support you moving forward into 2022 and beyond. We will be sharing our findings.

08/06/2021

First-party IDs are scaling globally, with European markets leading the way. Publishers have answered the call and are prepared for the deprecation of the third-party cookie. Adform is urging CMOs to now play their part in creating a future-proof supply chain.
Learn more bit.ly/3x3DslL

12/04/2021

First-party adoption continues to grow at a healthy pace! In our latest data as part of our monthly update, we've seen consistent growth in first-party IDs across a majority of markets. You can explore the latest figures here: https://bit.ly/3saQLhJ

24/03/2021

For IDENTITY WEEK, we sat down with Agencies, Publishers and ID Vendors to discuss the impact of third-party cookie deprecation on the ad tech industry.

More than 1000 people registered for each panel discussion, but if you missed out make sure you catch up on recordings of each session free and on-demand https://site.adform.com/knowledge-center/webinars/

15/03/2021

"I love Adform's culture in general. I’m so grateful that people here are not judged by how many hours they sit at their desks or how they are dressed. Instead, they are evaluated by the value they bring to the company."
By joining Adform’s HR team, you can create an immediate impact and help nurture our fantastic working environment. As Senior HR Business Partner, Anna Osuchowska creates a people culture where all Adform values are present. Find out more about her journey with Adform https://site.adform.com/meet-the-adformers/anna-osuchowska/ and discover how you can start your own journey with us by applying for one of our HR positions today: https://site.adform.com/careers/open-positions/

09/03/2021

Adform's Identity Week starts today! From 09-11 March we'll be hosting a series of panels with thought leaders across every touchpoint of our industry to discuss the rapidly evolving identity landscape. Register Now https://bit.ly/3cjlxix

08/03/2021

What obstacles, attitudes, and cultural norms should we both in our industry and society in general? For International Women's Day, several Adformers offered their perspective. https://bit.ly/3ejs5jK

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