02/09/2025
It has been reported that booth numbers for the 138th Canton Fair have already been distributed, and many companies are now entering a critical period for booth promotion. I happened to open Facebook and found that Canton Fair's promotional pace gave us a practical lesson on 'acquiring overseas customers'. Why do I say this? Because from June to August, they operated 23 ad campaigns simultaneously for three consecutive months, starting their promotion four months in advance. They used three months to educate the market, nurture customers, and accumulate leads. Their goal was to maximize exposure and obtain high-quality leads. This is precisely the core objective of the vast majority of B2B export enterprises.
