Mighty Bean Co.

08/13/2025

Mighty Bean, meet Baby Bean 🫘🍼

Three months ago, I stepped into the biggest, most important, most exciting, most rewarding (and mildly terrifying) role of my life: motherhood. This journey so far has been all the things — beautiful, fulfilling, exhausting, hard, overwhelming — but I wouldn't change a single minute of it 🩷

Over the last few months, I've spent a lot of time thinking about how I'm going to balance motherhood with a full-time career AND my own business. And honestly...I still don't have the answers lol. This is uncharted territory for me, and I'd be lying if I said it isn't a bit scary. But you guys know I'm a big believer in having my cake and eating it, too, so I guess that means I'll be figuring things out as I go.

Will it be easy? Probably not.

Messy? Likely.

Worth it? Definitely.

Thanks for hanging in there with me 🩷

03/25/2025

Side hustles, please...STOP building your businesses entirely on social media!

Why? Because you don't own your social media platform, which means you're at the mercy of constantly changing algorithms (I'm looking at you, Instagram 👀😔), policies and even potential security hacks. Not to mention, you can lose total access to your content in a split second, without notice or explanation. (Again, looking at you, IG!)

But more times than not, I see side hustles doing exactly that: pouring their blood, sweat and tears into social media and growing their audiences entirely on platforms like LinkedIn, Instagram and TikTok.

I hate to see it, but at the same time...I totally get it. After all, who has time and money to invest in a custom-built website when they're just starting out in their small business?

I know I sure didn't 🤷🏽‍♀️

Tbh, it's one of the reasons I'm building my Showit website template shop: a digital space where side hustles can buy stunning and DIY website templates at an accessible price point.

It's time to take control of your side hustle. The shop is dropping soon, but there's still time to join the waiting list and get your exclusive discount on your first order. Hit the link in my bio to sign up!

02/12/2025

📣 PSA: Your email signature is more than a simple signoff. 📣

One of the best ways to set boundaries and manage expectations in your side hustle is to clearly outline your working hours in your email signature.

Do you only respond to emails in the mornings, evenings and weekends? Or maybe you guarantee a response within a certain number of days. However you work best, 👏🏾spell👏🏾it👏🏾out👏🏾 in your email signature so that people know when they should (and shouldn't) expect to hear from you.

This might seem like a super small thing, but you'd be amazed at how much it can help manage your audience's expectations and take the pressure off you to always be “on.” And if you're not sure what your updated signature should say, here's mine — feel free to steal it (and thank me later!):
 
"Heads up! As a part-time business, we're willing to bet our working hours probably look a little different from yours. Please don't feel you need to get back to us outside of your normal working hours!"

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💌 Want more gems like this? Hit the link in my bio to join my newsletter, The Mighty Bean Talk, and get content just like this delivered straight to your inbox. 💌🩷

02/04/2025

If there's one hill I'll die on, it's that a website is one of *THE* most important investments you can ever make in your side hustle.

But look, I totally get it — between starting your side hustle, juggling your 9-5 and just trying to figure out what the heck you're doing...a website is probably the last thing on your list.

Listen — I've been there, and I totally get it.

But what if I told you that by not having a website, you're actually...

💸 Losing the credibility your side hustle deserves...

🛜 Missing your opportunity to get noticed by billions of people on Beyonce's internet...

😬 Sending the message to your audience that your side hustle is just that (and not the profitable business you dream of it being)?

And honestly, you deserve so much more than that.

That's why I'm *SO* stoked to be launching my new Showit website template shop. Think beautiful and strategically designed websites that you can fully customize and launch yourself (seriously, you won't even need me) without any code — all for the fraction of the cost of a custom website.

The first batch is launching in a few weeks. Don't miss the shop drop — hit the link in my bio to get first dibs and an exclusive discount on your purchase.

01/03/2025

I have something super important to tell you.

Pricing for my base branding package and brand strategy add-on service will be increasing this year, starting February 1.

As a small business dedicated to supporting and empowering side hustlers and part-time businesses, I've always been cognizant of my pricing. Being able to offer professional and quality services at an accessible price point is something I've always prided myself on. But let's be real...ouside is expensive. The costs of many of my business tools (most of which are already priced in USD — *cries in Canadian 🥲*) have gone up, and my pricing needs to follow suit.

So, as of Feb 1, the price of my basic branding package will be increasing from $1,700 CAD to $1,920 CAD.

My brand strategy add-on will be increasing from $1,500 CAD to $1,700 CAD.

(The price of my 1:1 strategy sessions and other add-on services is unchanged.)

If a brand refresh or overhaul is on your 2025 to-do list, consider this your sign! Hit the link in my bio and fill out my contact form so that we can lock in your project before prices go up.

I'm looking forward to continuing to empower your business and brand this year, and as always, I appreciate your support 🩷

12/31/2024

🛟🛟 PROOF OF LIFE 🛟🛟

A lot of you have been asking where I've been the last few months, and I swear, I'm still here!

This year was a suuuuper busy one for me (in all the best ways), and for my own sanity, I had to triage the to-dos of my business. The simple truth is that when you're running an entire business ON TOP of a 9-5, some things have to be put on the backburner — and for me, that meant posting less frequently on Instagram. But make no mistake — how much I do (or don't) show up here isn't a reflection of how busy I may (or may not) be — and it shouldn't be for you either.

Before we kiss 2024 buh-bye✌🏾, I wanted to resurface here and share a quick look at some of the amazing projects I got to work on this year, with clients both local and international. So, so grateful to each of them for such a great year 🩷

Andddddd....swipe to the end, and you'll see a sneak peek at a new service I'm launching in 2025: DIY website templates! I'll be sharing more sneak peeks (and exclusive offers!) with my email community in the coming weeks, so be sure to hit the link in my bio and subscribe to my mailing list so you don't miss out.

Happy New Year, and see you in 2025 🩷🎉

09/03/2024

08/21/2024

Even without an established portfolio or laundry list of past clients, you can still show the value of your side hustle (and get paid your worth💸). Here are three ways I was able to build my business and show the value of my offering over the years.

I'd love to know what advice you have for new side hustles and businesses that are trying to demonstrate service value? Let me know in the comments! 🩷

08/14/2024

Interrupting your feed for a much-needed PSA:

📢📢 Minimal design does *NOT* have to boring!

When I started designing The Flaming Wick, I wanted to create something that was simple but at the same time, could be bold enough to turn heads and stop people mid-scroll.

Like every design, it took a lot of back and forth, and I just about hated the first bajillion things I designed, lol. But who knew two letters could totally elevate an entire brand?! 🤌🏾😍

Swipe to see how this simple lettermark became the anchor of this brand's product packaging and labeling, and let me know what you think in the comments! 🩷

06/04/2024

If ever you're looking for me, you can find me over there dying on the "it's not just a logo" hill 👉🏾⚰️

Ok, dramatic, I know, but like...it actually *painssss* me when I hear people say, "it's just a logo," or, "I don't want a strategy; I just need a logo," or, "My logo is my brand."

Or...k, you get where I'm going with this, right?

Your logo is soooo much more than "typed text with a small icon next to it" (verbatim what someone once said to me 🥴) — it's quite literally a visual expression of your brand's strategy, personality and values.

Exhibit A ⬆️

As with all my client projects, the bulk of the time spent creating the Belonging First visual identity was focused on the underlying strategy: what the business had to offer, who to, and how their offering differed from that of their competitors. We zeroed in on how that offering should make clients feel and then explored ways we could replicate and evoke that feeling through design.

From there, we identified core brand words to guide the overall design and created mood boards to explore what those words would look like when expressed through colour, fonts and brand photography. It's only once we refined the mood boards and landed on the right creative direction that I started designing the actual branding.

And the result?👆🏾👌🏾

So, the next time you hear someone say, "it's just a logo" — or maybe you're the one thinking it😬 — I hope you'll remember this post. Instead of seeing "just a logo," hopefully you'll see:

• A purposeful design that goes beyond surface-level aesthetics

• A strategy that's being expressed visually

• A reflection of a business' unique offering

• A direct line of connection to a brand's target audience

Let me know what you think in the comments!

And, of course, if you're ready to level up your side hustle with branding that goes beyond a pretty colour palette and speaks directly to your audience, so am I! Hit the link in my bio to book your free discovery call, and let's give your side hustle the main gig energy it deserves 🩷