Counting Opinions

Counting Opinions Since 2004, Counting Opinions provides evidenced-based data management solutions for the library, school, association, literacy and museum sectors.

Facing constant competitive challenges, libraries and library organizations need better tools to understand and manage customer needs and assess ongoing operational effectiveness in order to more effectively compete for scarce resources.

“Having satisfied customers is not good enough! Unless a customer is satisfied to the point of telling their friends and colleagues about your service (an Apostl

e) they are, at best, ambivalent about the service and vulnerable to competitive attack.”

“Without quality data to support resource requests, libraries will increasingly lose ground to their more organized and better prepared competitors.”

Counting Opinions provides organizations with innovative, comprehensive, cost-effective ways to measure and manage their customer satisfaction and performance data, including open-ended customer feedback, trends, benchmarks, outcomes and peer comparisons. Counting Opinions' cost-effective, customer-driven “continuous improvement” solutions enable organizations to:

- Continuously obtain customer opinions
- Automatically analyze and rank customer-identified opportunities for improvement
- Continuously monitor the impact of an organization’s ongoing actions aimed at improving its customers’ satisfaction

Counting Opinions solutions are delivered in real-time and provide organizations with cost-effective, valid, instantaneous, actionable feedback, 24x7x365. Counting Opinions solutions include powerful "click-only" reports that clearly identify actionable opportunities for improvement. If you would like more information about your specific needs, please contact us at [email protected]

Check out this CBC article that dives into the therapeutic benefits of beach reads. According to the article, "bibliothe...
07/07/2025

Check out this CBC article that dives into the therapeutic benefits of beach reads. According to the article, "bibliotherapy can be a starting point for treating mild to moderate depression, psychologist says."

Are you attending ALA in Philadelphia? Come visit us in booth 2206.
06/29/2025

Are you attending ALA in Philadelphia? Come visit us in booth 2206.

For the 2025 ELA Spring Webinar, join University of Winnipeg librarian Michael Dudley for a timely and thought-provoking...
05/26/2025

For the 2025 ELA Spring Webinar, join University of Winnipeg librarian Michael Dudley for a timely and thought-provoking session exploring how city planning theories can help public libraries navigate controversy, foster dialogue, and better serve pluralistic communities. Drawing on his background in both librarianship and city planning, Dudley will offer insights into how planning theory can inform library practice and challenge conventional ideas about neutrality in public spaces.

WHEN: Tuesday May 27th, 2025 (10 am Pacific, 1 pm Eastern)

SESSION INFORMATION: ELA members have received an email containing the zoom link for the webinar.

We are so excited to announce that Counting Opinions will be presenting at this year's ALA conference in Philadelphia! J...
04/14/2025

We are so excited to announce that Counting Opinions will be presenting at this year's ALA conference in Philadelphia! Join us on June 30th from 10:30am-11:30 am ET to learn more about Bridging the Data Gap.

Direct Link to Our Session: https://cdmcd.co/bR6q9B

Counting Opinions is pleased to share that we will be attending the 2025   conference this week in Minneapolis! Stop by ...
03/31/2025

Counting Opinions is pleased to share that we will be attending the 2025 conference this week in Minneapolis! Stop by our booth, number 226!

Library Technology Guides has released a new article outlining a new study that found large print books boost student li...
03/12/2025

Library Technology Guides has released a new article outlining a new study that found large print books boost student literacy development and social-emotional health.

Read more by searching the article's title in your browser "New study finds large print books boost student literacy development and social-emotional health"

Counting Opinions is thrilled to announce that we are presenting at this year's Ontario Library Association Super Confer...
01/27/2025

Counting Opinions is thrilled to announce that we are presenting at this year's Ontario Library Association Super Conference! Stop by January 30th from 9:15AM-10:30AM to learn how you can unlock the power of APIs in library data integration. We can't wait to see you there!

Counting Opinions is thrilled to be a sponsor and attendee of this year’s Library Assessment Conference in Portland!
11/09/2024

Counting Opinions is thrilled to be a sponsor and attendee of this year’s Library Assessment Conference in Portland!

This year’s 2024 winner of the IFLA/Baker & Taylor Public Library of the Year Award has been announced: the Beijing Libr...
11/04/2024

This year’s 2024 winner of the IFLA/Baker & Taylor Public Library of the Year Award has been announced: the Beijing Library! The new Beijing Library won the award for its innovative sustainable solutions and its impressive design that seamlessly integrates books, people, and nature.

Read more on the Library Technology Guides website!

Two new multi-floor New York Public Library branches are breaking barriers by using their lower levels to create subsidi...
09/09/2024

Two new multi-floor New York Public Library branches are breaking barriers by using their lower levels to create subsidized housing units. This innovative library-housing combo offers a fresh approach to addressing the right to affordable housing.

For this week's   we wanted to highlight an important month in the library world - September is library card sign-up mon...
09/04/2024

For this week's we wanted to highlight an important month in the library world - September is library card sign-up month! Check out this year's marketing materials at the ALA website!

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Toronto, ON

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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