AVARA Media, 305 Ricardo Street, Niagara-on-the-Lake, ON (2026)

05/11/2026

Last week at the Art Gallery of Hamilton, Mayors and leaders from across the Great Lakes region gathered to discuss the future of water, sustainability, and economic resilience.

What struck me most wasn’t just the conversations happening on stage; it was watching people physically step onto the Giant Floor Map and suddenly experience the Great Lakes in an entirely new way through AVARA’s augmented reality.

People weren’t simply observing information. They were exploring underwater ecosystems, witnessing environmental challenges firsthand, and engaging with the scale, interconnectedness, and fragility of one of the world’s most important freshwater systems.

This is where immersive technology becomes truly powerful.

When thoughtfully designed, augmented reality can transform passive spaces into moments of curiosity, reflection, and connection. It can help make complex environmental issues tangible, emotional, and deeply human.

Proud to see continuing to bring together storytelling, Indigenous perspectives, science, geography, and emerging technology in ways that resonate with audiences of all backgrounds.

A sincere thank you to the teams at the Royal Canadian Geographical Society and the Great Lakes and St. Lawrence Cities Initiative for creating spaces where these important conversations, and experiences, can happen.

The future of public engagement is immersive.

09/30/2025

On this National Day for Truth and Reconciliation, we pause to honour the past and commit to a future of education and action through active listening, storytelling, and accurate and informed representations 🧡

We are reminded that reconciliation is an ongoing journey, and every one of us has a role to play.

04/16/2025

This , we're celebrating the planet that inspires everything we do 🌱✨

From plants that thrive in the harshest climates to wildlife that adapt in extraordinary ways, nature continues to reveal just how resilient, intricate, and awe-inspiring it truly is.

Our planet pushes us to look closer, learn more, and share what makes Earth truly the most remarkable planet 🌎💚

02/20/2025

The height of the CN Tower 🆚 the depth of Lake Ontario – which one is greater? Swipe to find out!

In this AR experience, users dive deep under the surface to learn how deep the Great Lakes really are and how they measure up to some of the largest man-made objects on our planet 🌊🏙️

Which Great Lake and famous building should we compare next?

12/24/2024

What a year! 🚀✨ The past 12 months have been absolutely groundbreaking to say the least. So many big wins, unforgettable moments, and exciting firsts - take a look back at some of our 2024 highlights!

With full hearts, from our family to yours, have a joyous holiday season ❄️🫶 See you in 2025!

11/06/2024

We're so excited to be showcasing Augmented Reality at 2024 , thanks to the Growth Hub! 🌊🌱 From now until November 10, visitors can explore three state-of-the-art AR experiences that dive into the history, Indigenous teachings, and ecosystem of the Great Lakes.

Biinaagami would not have been possible without the generous support of our friends at RBC, whose commitment to the environment, climate, and sustainability truly inspiring.

Biinaagami AR experiences aim to connect people to the Great Lakes through engaging and immersive education, Indigenous knowledge, and so much more 💫

Join us in our journey to foster a shared responsibility for the preservation of the world's largest freshwater ecosystem!

11/28/2023

The UN climate summit COP28 takes place this week in Dubai with an agenda full of critical issues on the table. Following another year of high temperatures, the next two weeks will play a key role in our shared future ➡️

Some of the key topics of discussion will be:
🌡️Assessing countries' progress on the 2015 Paris Agreement to limit global temperatures to 1.5°c

💨 The phase down of fossil fuel and CO2-emitting coal, oil, and gas, and instead, turning to triple-renewable energy and discussing the new technologies that intend to capture and store CO2 emissions

💰 Climate finances, which play a role in almost every aspect - including creating a loss and damages fund for vulnerable countries and people recovering from climate disasters and assisting developing nations to adapt to climate change and transition into clean energy

Now more than ever, we're hoping this opportunity leads to positive outcomes 🌱

COP28

11/24/2023

🌊 The Great Lakes are known for their size, beauty, and ecological significance. Interconnected by rivers and straits, these five freshwater lakes form the largest group of its kind in the world.

❄️ Those who live this region may have heard of the term "lake effect snow“. This happens when cold air masses move across warm, open lake water, picking up moisture and resulting in heavy snowfall downwind of the lakes.

🧊 During winter, the Great Lakes can typically experience 35-40% of ice cover by mid-February. However, in February 2023, ice covered only about 6-7% of the five freshwater lakes. Air temperatures and a warmer-than-average January were contributing factors.

💧 The Great Lakes are home to thousands of shipwrecks, countless natural islands, and an extremely diverse range of flora, fauna, fish, birds, mammals, and other wildlife.

11/17/2023

Introducing Biinaagami! Explore the extraordinary powers of Biinaagami (clean, pure water in Anishinaabemowin) with this sneak peek, from wherever you are.

📲 Download the AVARA Discover app
✔️ Open the app and allow microphone and camera access
📷 Point your phone camera to the circular Biinaagami sticker on the first slide of this post
🌊 Follow the prompts and watch Biinaagami come to life!

Biinaagami is an immersive AR storytelling experience that explores the nature of the land, watershed, and ecosystem of the Great Lakes-St. Lawrence watershed. Biinaagami aims to rebuild just and healthy relations between wildlife, people and the watershed.

Visit Biinaagami or www.biinaagami.org to learn more. Biinaagami is a project in collaboration with the amazing teams at Canadian Geographic and Swim Drink Fish Canada 💙

11/15/2023

Meaning pure, clean water in Anishinaabemowin, Biinaagami is a multimedia, change-provoking augmented reality exhibition grounded in the context of Indigenous people and teachings.

Through an immersive AR storytelling experience, participants explore the extraordinary nature of the land, watershed, and ecosystem of the Great Lakes-St. Lawrence watershed.

The AVARA team is immensely honoured and proud to be a part of this important and impactful project.

“Everybody is responsible for looking after Biinaagami.” 💧

🎥 Video reposted from Biinaagami - Visit their profile or www.biinaagami.org to learn more. Biinaagami is a project in collaboration with Canadian Geographic and Swim Drink Fish Canada.

AVARA Media

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