25/08/2020
The country’s electronic giant ‘Walton’ registered 30.29 per cent fridge sales growth in the first seven months of the current year compared to the same period in the last year.
According to Walton, the production of fridges in Walton Hi-Tech Industries also increased by about 30 per cent from in the period of January to July of 17 against the production of the corresponding period of 2016.
The local brand set a target of selling 1.7 million units of fridges in 2017, which is about 24.52 per cent higher than the fridge sales in 2016. Thus, Walton witnessed a higher growth in fridge sales against the target growth, according to a press release.
Walton authorities said they have been able to retain more than 70 per cent share of the domestic market of refrigerators for the last couple of years. This year, the demands for Walton fridges are also going up day by day for bringing world’s latest technology based products like huge power saving non-frost fridges with inverter technology’s compressors and frost fridges with tempered glass door.
They also cited several reasons – use of the world's latest technologies in manufacturing refrigerators with the use of inverter technology’s compressors, use of environment friendly R600a gas as refrigerant – alongside attractive design of fridges, affordable prices and best after-sales services behind the success in fridge markets.
Walton has released various non-frost as well as several models of tempered glass door refrigerators equipped with huge power-efficient inverter technology in the local market this year, which received enormous response from customers. Overall, the refrigerator sales of the local brand registered 30.29 per cent growth during the first seven months (June to July) of this year compared to the same period in the last year.
Sources at Walton said the country’s electronics giant has targeted to sell 1.7 million units of refrigerators this year, which is 24.50 per cent higher than the previous year. However, the local brand has achieved more sales than the target in the first seven months of the year along with nearly 30 per cent increase of production in its own factory at Chandra in Gazipur. Earlier in 2015 and 2016, Walton sold 0.96 and 1.365 million units of fridges respectively.
