Anchor Place Creative

26/11/2021

Does building your brand identity have you jumping overboard?
We’re here with a life jacket and a rescue boat.

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https://lnkd.in/dDHWXRf

Over the next few posts, we will take an in depth look at why a cohesive brand identity is the big-ticket-item for every business and budget. Finally, we’ll share our insights are some of the world’s biggest brands across a multitude of industries. For all our sole-traders rolling their eyes, dr...

24/11/2021

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We wanted to set the Rebel Rebel brand up for success; to ensure a red sky night. So, we focussed the introduction strategy on social media. The brand was entering the marketplace with a completely new offering, look and feel; a true disruptor!

In order to make a splash, we set up some custom social assets to give their future consumers an insight to what the brand would be. We imagined their social media presence in blocks to get them through the initial stages of building their community, in true Rebel Rebel style.

The first tiles were all of the branding work, so when you visited their Instagram profile it was intriguing (and beautiful). Next, our ideas were anchored around the product display and how to do it in the Rebel Rebel way. So, we played into our strengths and displayed their jewels on some of the icons we were inspired by.

What a delight!

21/11/2021

Our friends at Rebel Rebel came to us with an idea they wanted to anchor down on, and buoy, were we into it! ➡️

As soon as the name Rebel Rebel was floated, we knew it was the one. So, we went fishing through all iconic pop culture references and formulated it into a unique, cool little package that now sits as the Rebel Rebel brand adored by many!

Our Creative Director created a beautiful logo, visual assets to support them as they grew, colour palette, and even every inch of the packaging! ⚓️